Marketing Apprentice

SONY/ATV MUSIC PUBLISHING (UK) LIMITED

London (N1C 4DB)

Closes in 7 days (Tuesday 8 September 2026)

Posted on 1 September 2026

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Summary

This role will be a mix between creative and administrative tasks, working closely with our songwriters and staff on marketing projects, involving everything from content creation, building digital marketing assets, copy writing, playlist creation, managing mailing lists, attending gigs and industry events, and marketing partnerships.

Wage

£15,600 to £24,784.50, depending on your age

National Minimum Wage

Minimum wage rates (opens in new tab)

Training course
Content creator (level 3)
Hours
Monday to Friday 9.30am to 6.00pm.

37 hours 30 minutes a week

Start date

Sunday 25 October 2026

Duration

1 year 3 months

Positions available

1

Work

Most of your apprenticeship is spent working. You’ll learn on the job by getting hands-on experience.

What you'll do at work

About Sony Music Publishing

At Sony Music Publishing (“SMP”), we believe every voice matters. We are the #1 global music publisher, advancing the artistry of the world’s greatest songwriters and composers for over 25 years.

The marketing department is responsible for all pro-active creative activity for our songwriters, composers, partners and staff. This includes social media output, PR/Comms, working creatively with the DSPs and digital partners, and sync client email marketing.

  • Social media content creation, inc. short-form video content, informed by central SMP marketing calendar
  • Maintenance and management of the sync marketing mailing lists
  • Updating of the marketing department calendar and key anniversary calendar
  • Playlist creation for SMP UK Spotify channel and sync client marketing
  • Copy-writing for marketing pieces, internal announcements & external releases
  • Assist and support the team with ongoing sync and marketing reporting

Where you'll work

2 Canal Reach
London
N1C 4DB

Training

Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.

Training provider

THE WEST MIDLANDS CREATIVE ALLIANCE LIMITED

Training course

Content creator (level 3)

Understanding apprenticeship levels (opens in new tab)

What you'll learn

Course contents
  • Interpret the aims of the brief.
  • Research ideas and concepts to meet the brief.
  • Evaluate brand requirements and brand guidelines.
  • Prepare a mood board or other visual aid for the content to be created.
  • Present ideas, pitches and proposals for creative content to be further developed.
  • Storyboard and outline script their ideas for content to be developed.
  • Interpret data, consider its integrity and use it to inform content.
  • Develop accessible written content for different platforms and devices.
  • Apply best practice and inclusive language when creating content.
  • Write and edit copy or scripts for use on different channels and platforms.
  • Create or capture visuals and audio using standard packages and equipment.
  • Source, obtain and prepare media assets for use; using industry standard packages to adapt and edit content.
  • Use industry standard tools and content management systems to organise, structure and label content effectively, methodically and securely enabling efficient search and retrieval.
  • Identify and recommend the platform/s or channel/s to use for the media campaign.
  • Develop and maintain effective working relationships with clients, colleagues and suppliers, establishing and using professional contacts.
  • Engage and respond with audiences through social media, adapting content to respond to evolving circumstances.
  • Monitor user experience to ensure content is focused on maximising engagement.
  • Analyse the differences between audiences using audience segmentation techniques and data.
  • Use lessons learned to evaluate the success of the content and identify areas for improvement for future campaigns.
  • Use continuing professional development planning to support own current and future training and development needs.
  • Operate effectively within the production workflow to meet production timelines.
  • Interpret the aims of the brief.
  • Research ideas and concepts to meet the brief.
  • Evaluate brand requirements and brand guidelines.
  • Prepare a mood board or other visual aid for the content to be created.
  • Present ideas, pitches and proposals for creative content to be further developed.
  • Storyboard and outline script their ideas for content to be developed.
  • Interpret data, consider its integrity and use it to inform content.
  • Develop accessible written content for different platforms and devices.
  • Apply best practice and inclusive language when creating content.
  • Write and edit copy or scripts for use on different channels and platforms.
  • Create or capture visuals and audio using standard packages and equipment.
  • Source, obtain and prepare media assets for use; using industry standard packages to adapt and edit content.
  • Use industry standard tools and content management systems to organise, structure and label content effectively, methodically and securely enabling efficient search and retrieval.
  • Identify and recommend the platform/s or channel/s to use for the media campaign.
  • Develop and maintain effective working relationships with clients, colleagues and suppliers, establishing and using professional contacts.
  • Engage and respond with audiences through social media, adapting content to respond to evolving circumstances.
  • Monitor user experience to ensure content is focused on maximising engagement.
  • Analyse the differences between audiences using audience segmentation techniques and data.
  • Use lessons learned to evaluate the success of the content and identify areas for improvement for future campaigns.
  • Use continuing professional development planning to support own current and future training and development needs.
  • Operate effectively within the production workflow to meet production timelines.

Training schedule

You will complete the Content Creator Level 3 Apprenticeship with Creative Alliance. Training will include on-the-job and off-the-job learning to build skills in creating content for different audiences/channels, planning and producing content to a brief, brand/tone of voice, accessibility and inclusive communication, measuring performance, and safe/professional digital practice.

Apprentices learn the skills they need on the job with the guidance of a development coach who is an expert from industry. You will finish your apprenticeship with a recognised qualification, valuable industry experience and the opportunity for continued career progression.

Training is a blended learning delivery model: online learning, classroom sessions, work-based training, independent research, workplace projects, one-to-one support and training. Your training will include:

  • Brand & Brand Awareness
  • Content Planning & Pitching
  • Content Development
  • Principles of Graphic Design
  • Image Editing & Manipulation
  • Illustration & Vectors
  • Video Capture & Editing
  • Desktop Publishing
  • Web Design & User Experience
  • Coding
  • SEO & Blog Writing
  • Budgeting
  • Content Distribution & Social Media
  • Analytics & Feedback

For a full overview of the Content Creator Apprenticeship standard please see: https://www.instituteforapprenticeships.org/apprenticeship-standards/content-creator-v1-1

Requirements

Essential qualifications

GCSE in:

  • English (grade C/4)
  • Maths (grade C/4)

Share if you have other relevant qualifications and industry experience. The apprenticeship can be adjusted to reflect what you already know.

Skills

  • Communication skills
  • IT skills
  • Attention to detail
  • Team working
  • Creative

About this employer

At Sony Music Publishing (“SMP”), we believe every voice matters. We are the #1 global music publisher, advancing the artistry of the world’s greatest songwriters and composers for over 25 years. We keep songwriters at the forefront of everything we do, and design our suite of services to amplify opportunities, build connections, and defend their rights. Our roster benefits from an international team committed to providing support at every career stage. From classic catalogues to contemporary hitmakers, history is always being written. We are a part of the Sony family of global companies. Learn more about SMP here

https://www.sonymusicpub.com/ (opens in new tab)

Company benefits

You join an inclusive, collaborative and global community where you have the opportunity to fuel the creative journey.
An attractive and comprehensive benefits package including medical, life & income protection coverage, interest free season ticket loans and an attractive pension offering.
Voluntary self-funded benefits like dental, travel, critical illness cover and online per support, enhanced family-friendly policies (maternity/paternity).

After this apprenticeship

Your earnings can increase over time with an apprenticeship. Find out about potential future pay (opens in new tab).

Sony are dedicated to developing talent through apprenticeships, for the right candidate there is potential for a full-time role after the apprenticeship.

Ask a question

The contact for this apprenticeship is:

THE WEST MIDLANDS CREATIVE ALLIANCE LIMITED

The reference code for this apprenticeship is VAC2000050793.

Apply now

Closes in 7 days (Tuesday 8 September 2026)

After signing in, you’ll apply for this apprenticeship on the company's website.