Creative Apprentice

INTERMARKETING AGENCY LIMITED

West Yorkshire (LS10 1LJ)

Closes in 29 days (Thursday 7 May 2026)

Posted on 8 April 2026

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Summary

As an Apprentice at IMA you will work in the Creative team to understand the way an agency conceptualizes and produces campaigns. It's a unique opportunity to see the full process and gain an understanding of all the detail that goes into translating client briefs into compelling visual and written content.

Wage

£18,000 a year

Check minimum wage rates (opens in new tab)

Training course
Content creator (level 3)
Hours
Monday - Friday, 09:00 - 17.30

37 hours a week

Start date

Monday 7 September 2026

Duration

1 year 3 months

Positions available

1

Work

Most of your apprenticeship is spent working. You’ll learn on the job by getting hands-on experience.

What you'll do at work

Job Summary:

As an Apprentice at IMA you will work in the Creative team to understand the way an agency conceptualizes and produces campaigns that tell their clients stories.

This is a unique opportunity to see the full process and gain an understanding of all the detail that goes into translating client briefs into compelling visual and written content.

Key Responsibilities and Deliverables:

Creative Collaboration:

  • To develop and communicate creative concepts to your team in a thoughtful and articulate manner
  • To work with the wider agency, including studio teams to support high quality creative solutions

Project Research and Development:

  • To learn how to  interpret and develop client briefs alongside your team
  • To continually develop technical skills appropriate to the role

Conceptual Thinking and Communication:

  • To develop a practical understanding of conceptual thinking and how to bring ideas to life
  • To support the shaping and developing internal and external comms, where appropriate

Company Representation:

Act in the best interest of IMA Agency and Smollan Group Companies at all times

Knowledge, Skills & Abilities:

  • Google Suite
  • Interest in Marketing & Creative Industry
  • Excellent communicator
  • Organisation and time management
  • Attention to detail
  • Research capability
  • Pro-activity
  • Accountability
  • Positive
  • Collaborative
  • Self-motivator
  • Reliable
  • Diligent

If you are passionate and reliable, this is the perfect opportunity for you to develop and grow in a business that will support you achieve your career goals. 

Where you'll work

The Malthouse, Chadwick St,
Leeds
West Yorkshire
LS10 1LJ

Training

Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.

Training provider

THE WEST MIDLANDS CREATIVE ALLIANCE LIMITED

Training course

Content creator (level 3)

Understanding apprenticeship levels (opens in new tab)

What you'll learn

Course contents
  • Interpret the aims of the brief.
  • Research ideas and concepts to meet the brief.
  • Evaluate brand requirements and brand guidelines.
  • Prepare a mood board or other visual aid for the content to be created.
  • Present ideas, pitches and proposals for creative content to be further developed.
  • Storyboard and outline script their ideas for content to be developed.
  • Interpret data, consider its integrity and use it to inform content.
  • Develop accessible written content for different platforms and devices.
  • Apply best practice and inclusive language when creating content.
  • Write and edit copy or scripts for use on different channels and platforms.
  • Create or capture visuals and audio using standard packages and equipment.
  • Source, obtain and prepare media assets for use; using industry standard packages to adapt and edit content.
  • Use industry standard tools and content management systems to organise, structure and label content effectively, methodically and securely enabling efficient search and retrieval.
  • Identify and recommend the platform/s or channel/s to use for the media campaign.
  • Develop and maintain effective working relationships with clients, colleagues and suppliers, establishing and using professional contacts.
  • Engage and respond with audiences through social media, adapting content to respond to evolving circumstances.
  • Monitor user experience to ensure content is focused on maximising engagement.
  • Analyse the differences between audiences using audience segmentation techniques and data.
  • Use lessons learned to evaluate the success of the content and identify areas for improvement for future campaigns.
  • Use continuing professional development planning to support own current and future training and development needs.
  • Operate effectively within the production workflow to meet production timelines.
  • Interpret the aims of the brief.
  • Research ideas and concepts to meet the brief.
  • Evaluate brand requirements and brand guidelines.
  • Prepare a mood board or other visual aid for the content to be created.
  • Present ideas, pitches and proposals for creative content to be further developed.
  • Storyboard and outline script their ideas for content to be developed.
  • Interpret data, consider its integrity and use it to inform content.
  • Develop accessible written content for different platforms and devices.
  • Apply best practice and inclusive language when creating content.
  • Write and edit copy or scripts for use on different channels and platforms.
  • Create or capture visuals and audio using standard packages and equipment.
  • Source, obtain and prepare media assets for use; using industry standard packages to adapt and edit content.
  • Use industry standard tools and content management systems to organise, structure and label content effectively, methodically and securely enabling efficient search and retrieval.
  • Identify and recommend the platform/s or channel/s to use for the media campaign.
  • Develop and maintain effective working relationships with clients, colleagues and suppliers, establishing and using professional contacts.
  • Engage and respond with audiences through social media, adapting content to respond to evolving circumstances.
  • Monitor user experience to ensure content is focused on maximising engagement.
  • Analyse the differences between audiences using audience segmentation techniques and data.
  • Use lessons learned to evaluate the success of the content and identify areas for improvement for future campaigns.
  • Use continuing professional development planning to support own current and future training and development needs.
  • Operate effectively within the production workflow to meet production timelines.

Training schedule

Content Creator Level 3 Apprenticeship Standard:

  • Apprentices learn the skills they need on the job with the guidance of a development coach who is an expert from industry
  • You will finish your apprenticeship with a recognised qualification, valuable industry experience and the opportunity for continued career progression
  • Training is a blended learning delivery model: online learning, classroom sessions, work-based training, independent research, workplace projects, one-to-one support and training

Your training will include:

  • Brand & Brand Awareness
  • Content Planning & Pitching
  • Content Development
  • Principles of Graphic Design
  • Image Editing & Manipulation
  • Illustration & Vectors
  • Video Capture & Editing
  • Desktop Publishing
  • Web Design & User Experience
  • Coding
  • SEO & Blog Writing
  • Budgeting
  • Content Distribution & social media
  • Analytics & Feedback

For a full overview of the Content Creator Apprenticeship standard please see:

https://www.instituteforapprenticeships.org/apprenticeship-standards/content-creator-v1-1

Requirements

Essential qualifications

GCSE in:

  • English (grade Grade C / 4 or above)
  • Maths (grade Grade C / 4 or above)

Share if you have other relevant qualifications and industry experience. The apprenticeship can be adjusted to reflect what you already know.

Skills

  • Communication skills
  • IT skills
  • Attention to detail
  • Organisation skills
  • Customer care skills
  • Analytical skills
  • Logical
  • Team working
  • Creative
  • Initiative

Other requirements

You need to be able to get to the office. There is on-site parking and public transport access. There are a lot of employer benefits including Learning and Career development schemes, Pension Schemes, Employer discounts, Healthcare cash plan, cycle to work scheme, flexible working policy and hybrid working model.

About this employer

IMA Global will enable you to work in the Creative team to understand the way an agency conceptualizes and produces campaigns that tell their clients stories. This is a great opportunity to begin your role as a Content Creator and develop it into a career in an organisation that wants to develop and upskill their staff.

After this apprenticeship

  • IMA Global are giving the opportunity for one Creative Apprentice to develop a career which could lead to long-term employment and further development

Ask a question

The contact for this apprenticeship is:

THE WEST MIDLANDS CREATIVE ALLIANCE LIMITED

tania@creativealliance.org.uk

The reference code for this apprenticeship is VAC2000025079.

Apply now

Closes in 29 days (Thursday 7 May 2026)

After signing in, you’ll apply for this apprenticeship on the company's website.