Apprentice Marketing Assistant

BERWICK CARE EQUIPMENT LIMITED

Telford (TF3 3AT)

Closes in 21 days (Monday 30 November 2026 at 11:59pm)

Posted on 9 November 2026

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Summary

Do you  have an eye for detail? You will be responsible for creating high-quality marketing content and materials, presenting the information for an online audience. You will support campaign activity from conception through to execution, using your creativity and initiative to deliver quality outcomes in line with business objectives.

Wage

£20,000 a year

Minimum wage rates (opens in new tab)

The apprentice will qualify to join in the company bonus scheme on completion of an agreed interim training period. 

Training course
Multi-channel marketer (level 3)
Hours
Monday - Friday 08:00 - 17:00

40 hours a week

Start date

Monday 7 December 2026

Duration

1 year 6 months

Positions available

1

Work

Most of your apprenticeship is spent working. You’ll learn on the job by getting hands-on experience.

What you'll do at work

  • Creating marketing content and materials to support lead generation
  • Create effective content for online and offline channels
  • Organise photography, imagery and other visual assets
  • Create professional presentations for internal and external use
  • Maintain accurate records of marketing campaigns and campaign activity
  • Update and maintain website content using CMS
  • Ensure the visual appeal and accuracy of all web content 

Where you'll work

Amethyst House
Stafford Park 6
Telford
TF3 3AT

Training

Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.

Training provider

SBC TRAINING LIMITED

Training course

Multi-channel marketer (level 3)

Understanding apprenticeship levels (opens in new tab)

What you'll learn

Course contents
  • Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
  • Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
  • Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
  • Use research/survey software to gather audience insight and/or evaluation to support the project.
  • Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
  • Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
  • Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
  • Use software to design and create marketing assets to meet the technical specification.
  • Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
  • Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
  • Use a content management system to publish text, images, and video/animated content.
  • Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
  • Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
  • Identify and use data and technologies to achieve marketing objectives.
  • Monitor and amend campaigns to meet budget requirements including time and monetary costs.
  • Review campaigns regularly to ensure effectiveness, to optimise the results.
  • Measure and evaluate campaign delivery to identify areas for improvement.
  • Use data analysis tools to record, interpret and analyse customer or campaign data.
  • Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
  • Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
  • Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
  • Use research/survey software to gather audience insight and/or evaluation to support the project.
  • Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
  • Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
  • Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
  • Use software to design and create marketing assets to meet the technical specification.
  • Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
  • Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
  • Use a content management system to publish text, images, and video/animated content.
  • Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
  • Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
  • Identify and use data and technologies to achieve marketing objectives.
  • Monitor and amend campaigns to meet budget requirements including time and monetary costs.
  • Review campaigns regularly to ensure effectiveness, to optimise the results.
  • Measure and evaluate campaign delivery to identify areas for improvement.
  • Use data analysis tools to record, interpret and analyse customer or campaign data.

Training schedule

Training will take place in conjunction with SBC Training at their premises in Shrewsbury on a day release basis in conjunction with on job training with the employer. 

More training information

A training plan will be agreed with the employer, and the apprentice is supported by a dedicated trainer provided by SBC Training. 

Requirements

Essential qualifications

GCSE in:

  • English (grade 4)
  • maths (grade 4)

Share if you have other relevant qualifications and industry experience. The apprenticeship can be adjusted to reflect what you already know.

Skills

  • Communication skills
  • IT skills
  • Attention to detail
  • Organisation skills
  • Customer care skills
  • Problem solving skills
  • Presentation skills
  • Administrative skills
  • Analytical skills
  • Logical
  • Team working
  • Creative
  • Initiative
  • Non judgemental

Other requirements

  • Competence in the use of Microsoft Office applications would be advantageous
  • Some experience of use of content management systems (CMS) would be advantageous 

About this employer

Berwick Care has over 25 years experience in helping care homes to overcome the challemges that arise in operating their businesses. It is our goal to help you to achieve your goals, whether that be to improve hygiene, implement budgetary control or to improve the look and feel of your premises. We are here to help. 

http://www.berwickcare.co.uk (opens in new tab)

Company benefits

Free breakfast, lunch and snacks, plus full cooking facilities available for staff.

Full commercial specification gym on-site.

Free car parking.

After this apprenticeship

Your earnings can increase over time with an apprenticeship. Find out about potential future pay (opens in new tab).

Successful completion can lead to the offer of permanent employment within the sales and marketing team at Berwick Care.

Ask a question

The contact for this apprenticeship is:

SBC TRAINING LIMITED

Colin Thaw

Colin.thaw@sbc-training.co.uk

07977549671

The reference code for this apprenticeship is VAC2000063164.

Apply now

Closes in 21 days (Monday 30 November 2026 at 11:59pm)