Marketing Apprentice

WILLEN HOSPICE

Buckinghamshire (MK15 9AB)

Closes in 14 days (Thursday 22 October 2026 at 11:59pm)

Posted on 7 October 2026

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Contents

Summary

Join Willen Hospice as a Multi-Channel Marketer Apprentice and help promote our vital care services across digital, social, email and community channels. Develop real marketing skills while supporting a charity making a meaningful impact in Milton Keynes.

Wage

£16,000 a year

Minimum wage rates (opens in new tab)

Annual Salary

Training course
Multi-channel marketer (level 3)
Hours
Monday to Friday 9am-5pm 35 hrs per week ,1 day a week at MK College, Occasional evening/weekend.

35 hours a week

Start date

Monday 2 November 2026

Duration

1 year 6 months

Positions available

1

Work

Most of your apprenticeship is spent working. You’ll learn on the job by getting hands-on experience.

What you'll do at work

Key Accountabilities:

Multi-Channel Marketing & Content Delivery:

  • Support the creation and delivery of marketing content across multiple channels including website, social media, email and digital campaigns.
  • Assist in producing engaging, accurate and supporter-focused content that supports fundraising, awareness and stewardship objectives
  • Contribute to the planning and scheduling of content aligned to campaign goals and key moments in the supporter journey.
  • Work with the Content Designer to adapt creative assets for use across different channels and audiences.
  • Support the development of content that drives engagement, conversion (e.g. donations, event sign-ups) and supporter retention. Website, Digital Platforms & Supporter Experience.
  • Assist with maintaining website content using the CMS, ensuring it is accurate, accessible and user-friendly.
  • Support improvements to supporter journeys, including donation flows and campaign landing pages.
  • Carry out basic SEO tasks such as updating metadata, improving content structure and checking links.
  • Help ensure digital content aligns with accessibility standards and best practice.
  • Support optimisation of key pages to improve conversion rates and user experience. Campaign Support & Marketing Delivery
  • Support the delivery of integrated marketing campaigns across multiple channels, including fundraising appeals and events.
  • Assist with uploading campaign assets, scheduling activity and maintaining campaign pages.
  • Contribute to campaign planning by preparing content, checking copy and supporting campaign checklists.
  • Work with colleagues across marketing and fundraising teams to deliver coordinated activity.
  • Support the implementation of marketing plans that aim to acquire new supporters and steward existing ones. Data, Analytics & Supporter Insight.
  • Monitor and report on basic marketing performance metrics such as social engagement, website traffic, email performance and conversions.
  • Support the creation of simple performance reports using analytics tools.
  • Assist in gathering data and insights to evaluate campaign effectiveness and supporter behaviour.
  • Develop an understanding of supporter segmentation, preferences and engagement patterns.
  • Use data to support continuous improvement of marketing activity and supporter journeys. Marketing Operations & Administration.
  • Support marketing administration tasks such as organising assets, maintaining content libraries and updating records.
  • Assist in coordinating marketing activity, including working with internal stakeholders and external suppliers where appropriate.
  • Help track marketing activity and support the organisation of marketing materials and resources.
  • Support accurate tagging, tracking and organisation of digital content to enable reporting and insight.

Please note: A driver's licence is required due to the requirements of the role.

Please note: The key dates are to be used as a guide only. Should the right candidate be found, this vacancy may close early.

Where you'll work

Milton Road
Willen
Milton Keynes
Buckinghamshire
MK15 9AB

Training

Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.

Training provider

MILTON KEYNES COLLEGE

Training course

Multi-channel marketer (level 3)

Understanding apprenticeship levels (opens in new tab)

What you'll learn

Course contents
  • Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
  • Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
  • Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
  • Use research/survey software to gather audience insight and/or evaluation to support the project.
  • Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
  • Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
  • Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
  • Use software to design and create marketing assets to meet the technical specification.
  • Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
  • Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
  • Use a content management system to publish text, images, and video/animated content.
  • Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
  • Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
  • Identify and use data and technologies to achieve marketing objectives.
  • Monitor and amend campaigns to meet budget requirements including time and monetary costs.
  • Review campaigns regularly to ensure effectiveness, to optimise the results.
  • Measure and evaluate campaign delivery to identify areas for improvement.
  • Use data analysis tools to record, interpret and analyse customer or campaign data.
  • Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
  • Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
  • Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
  • Use research/survey software to gather audience insight and/or evaluation to support the project.
  • Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
  • Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
  • Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
  • Use software to design and create marketing assets to meet the technical specification.
  • Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
  • Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
  • Use a content management system to publish text, images, and video/animated content.
  • Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
  • Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
  • Identify and use data and technologies to achieve marketing objectives.
  • Monitor and amend campaigns to meet budget requirements including time and monetary costs.
  • Review campaigns regularly to ensure effectiveness, to optimise the results.
  • Measure and evaluate campaign delivery to identify areas for improvement.
  • Use data analysis tools to record, interpret and analyse customer or campaign data.

Training schedule

Training with Milton Keynes College. Ongoing training, support and development with the employer.

Requirements

Essential qualifications

GCSE in:

  • Maths (grade 4-9)
  • English (grade 4-9)
  • Any (grade 9-4)
  • Any (grade 9-4)
  • Any (grade 9-4)

Share if you have other relevant qualifications and industry experience. The apprenticeship can be adjusted to reflect what you already know.

Skills

  • Content Creation
  • Basic Design Skills
  • Social Media Mgmt
  • Campaign Support
  • Digital Platforms
  • Data Analytics Awareness
  • Basic SEO Knowledge
  • Written Communication
  • Verbal Communication
  • Team Collaboration
  • Empathy & Sensitivity
  • Time Management
  • Attention to Detail
  • Creativity
  • Proactive Approach
  • Willingness to Learn
  • Values Alignment

Other requirements

Please note: All qualifications and grades declared on this application will be verified. Applicants will be required to provide evidence of their qualifications (e.g. certificates). Interviews will be conducted face-to-face with Rachel Sadler and Rachel With at Willen Hospice HQ.

Willen Hospice emphasises:

  • Compassion.
  • Respect.
  • Creativity.
  • Inclusion.
  • Person-centred care.
  • A driver's licence is essential due to the nature of the role. 

About this employer

Willen Hospice is a highly respected charitable organisation providing specialist palliative care to people with life-limiting illnesses across the Milton Keynes community. Set in the peaceful surroundings of Willen Lake, the Hospice delivers 24/7 compassionate, person centred care, supporting patients in its 15 bed In Patient Unit as well as through community services such as Willen at Home. As an employer, Willen Hospice fosters a values driven, supportive and inclusive culture. They emphasise compassion, respect, innovation, and giving staff the “time to care.” Their teams span clinical roles, retail, estates, fundraising, and support services, all united by a shared mission to make a meaningful difference to patients and families. The organisation is committed to equality, diversity, and inclusion, encouraging creativity, autonomy, and professional growth. Employees describe Willen Hospice as a rewarding place to work, where holistic care and genuine human connection shape daily practice. Staff benefit from strong multidisciplinary collaboration, development opportunities, and a work environment focused on wellbeing and purpose.

https://willen-hospice.org.uk/ (opens in new tab)

After this apprenticeship

Your earnings can increase over time with an apprenticeship. Find out about potential future pay (opens in new tab).

Opportunity to grow and develop within the company to gain more knowledge and skills.

Ask a question

The contact for this apprenticeship is:

MILTON KEYNES COLLEGE

Cat Brown

Apprenticeships@mkcollege.ac.uk

01908 637056

The reference code for this apprenticeship is VAC2000057764.

Apply now

Closes in 14 days (Thursday 22 October 2026 at 11:59pm)