Marketing Apprentice

THE PALACE THEATRE WATFORD LTD

WATFORD (WD17 1JZ)

Closes in 21 days (Friday 28 August 2026 at 11:59pm)

Posted on 6 August 2026

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Summary

This is an exciting opportunity for the right candidate to help assist the marketing for Watford Palace Theatre, across the full marketing spectrum - traditional and digital, to consumer and to business. Contributing to raising reach, awareness and engagement.

Wage

£16,640 for your first year, then could increase depending on your age

National Minimum Wage rate for apprentices

Minimum wage rates (opens in new tab)

  • Remuneration is £8 per hour for the initial 12 months and national living wage for the final 6 months of the apprenticeship.
  • This is a fixed term contract lasting 18 months and is subject to a three month probationary period during which time the notice period required by either party is two weeks.
Training course
Multi-channel marketer (level 3)
Hours
Monday to Friday 9am to 5:30pm. Please note that due to the nature of the role some evening and weekend working may be required at times.

40 hours a week

Start date

Monday 7 September 2026

Duration

1 year 6 months

Positions available

1

Work

Most of your apprenticeship is spent working. You’ll learn on the job by getting hands-on experience.

What you'll do at work

The successful applicant will work with the Marketing team in supporting the delivery of the theatre's marketing and communications and understanding our audiences.

The purpose of the Marketing Department is to deliver all the marketing and branding elements of the WPT programme – this includes our productions, visiting work, projects and events, in the theatre, studio, digital ‘stages’, outdoor festivals, on tour and across the youth and community activities of our Take Part department.

Key duties 

  • Audience research
  • Brand management
  • Advertising and promotion
  • Campaign creation
  • Customer data and insight analysis
  • Monitoring campaign success.

The Marketing Department also upholds an inclusive and collaborative culture, committed to our values.

 

WHO WE ARE LOOKING FOR :
This post is ideal for a 'doer' - a team player who likes to get involved. Someone creative and organised, who strives for the best and wants to make theatre as exciting, relevant and inclusive as possible to audiences, participants and artists. We want someone who can work closely with the Marketing team and enjoys variety.


We are looking for someone who will champion our values;

Entertainment, Inspiration and Representation.

Watford Palace Theatre is committed to inclusivity and diversity.

We actively encourage people from a variety of backgrounds with different experiences, skills and stories to join our organisation.

We are particularly keen to support people top apply who have previously been underrepresented in the Creative Industries.

Where you'll work

20 CLARENDON ROAD
WATFORD
WD17 1JZ

Training

Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.

Training provider

JBC SKILLS TRAINING LIMITED

Training course

Multi-channel marketer (level 3)

Understanding apprenticeship levels (opens in new tab)

What you'll learn

Course contents
  • Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
  • Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
  • Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
  • Use research/survey software to gather audience insight and/or evaluation to support the project.
  • Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
  • Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
  • Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
  • Use software to design and create marketing assets to meet the technical specification.
  • Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
  • Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
  • Use a content management system to publish text, images, and video/animated content.
  • Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
  • Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
  • Identify and use data and technologies to achieve marketing objectives.
  • Monitor and amend campaigns to meet budget requirements including time and monetary costs.
  • Review campaigns regularly to ensure effectiveness, to optimise the results.
  • Measure and evaluate campaign delivery to identify areas for improvement.
  • Use data analysis tools to record, interpret and analyse customer or campaign data.
  • Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
  • Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
  • Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
  • Use research/survey software to gather audience insight and/or evaluation to support the project.
  • Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
  • Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
  • Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
  • Use software to design and create marketing assets to meet the technical specification.
  • Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
  • Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
  • Use a content management system to publish text, images, and video/animated content.
  • Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
  • Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
  • Identify and use data and technologies to achieve marketing objectives.
  • Monitor and amend campaigns to meet budget requirements including time and monetary costs.
  • Review campaigns regularly to ensure effectiveness, to optimise the results.
  • Measure and evaluate campaign delivery to identify areas for improvement.
  • Use data analysis tools to record, interpret and analyse customer or campaign data.

Training schedule

The classroom training for the Multi-Channel Marketer comprises of 6 modules. The apprentice will attend the training in an online classroom with their designated JBC trainer.

The modules taught are:

  • Marketing within the Business
  • Channels and Strategy
  • Campaign Planning
  • Campaign Delivery and Performance
  • Customers and Compliance
  • Supporting Operations

Each module is delivered over a four‑week period, with one three‑hour remote classroom session taking place each week.

More training information

  • We are a government approved apprenticeship training provider. We provide apprenticeships for a wide range of employers, large and small.
  • Some of your working hours will be spent training or studying with your appointed JBC Trainer/Mentor or your employer.  Learning the skills you need to be successful in the role and complete the apprenticeship.
  • You will have a progress review with your trainer and line manager every three months, along with regular support sessions to help you develop your portfolio.

Requirements

Essential qualifications

GCSE in:

  • English (grade Grade A - C (4 or above))
  • Maths (grade Grade A - C (4 or above))
  • Media/Business/Content Creation/Film & Television (grade Grade A - C (4 or above))

A Level in:

Media/Business/Content Creation/Film & Television (grade Grade A - C (4 or above))

Share if you have other relevant qualifications and industry experience. The apprenticeship can be adjusted to reflect what you already know.

Skills

  • Communication skills
  • IT skills
  • Attention to detail
  • Organisation skills
  • Customer care skills
  • Problem solving skills
  • Presentation skills
  • Analytical skills
  • Logical
  • Team working
  • Creative
  • Initiative
  • Non judgemental
  • Patience
  • Proactive and professional
  • Eye for detail
  • Able to follow instruction
  • Conscientious approach
  • Time management
  • Willingness to learn
  • Relevant academic experience
  • Creating creative content
  • Open minded
  • Written communication

About this employer

Watford Palace Theatre (WPT) is Watford’s ‘Palace of Entertainment’ –
providing a great night out, the best shows and something for everyone.

WPT is a successful, inclusive, and ambitious award winning professional theatre and local charity. The organisation receives core funding from Arts Council England as one of their key National Portfolio Organisations within the ‘Three Counties’ region of Hertfordshire, Buckinghamshire and Bedfordshire, and has strong partnership support with Watford Borough Council. Our ambition for excellence is supported by our skilled and respected Technical Production department, housed within our beautiful heritage Edwardian 600-
seat auditorium and well- resourced technical facilities. As well as producing theatre inside the building, we also make productions and events in Watford that go beyond our borders and extensively co-produce and tour our shows ‘Made in Watford’ across the UK.

https://watfordpalacetheatre.co.uk/ (opens in new tab)

Company benefits

  • Flexible working arrangements
  • Complimentary Tickets
  • Staff Discounts on bars/café and free tea/coffee during working hours
  • Training and development.
  • Holiday: 21 days per annum, plus UK Public Holidays.

After this apprenticeship

Your earnings can increase over time with an apprenticeship. Find out about potential future pay (opens in new tab).

A fulltime opportunity may be offered after the successful completion of the apprenticeship.

Ask a question

The contact for this apprenticeship is:

JBC SKILLS TRAINING LIMITED

The reference code for this apprenticeship is VAC2000046549.

Apply now

Closes in 21 days (Friday 28 August 2026 at 11:59pm)