Advertising and Media Apprentice

WHAT'S POSSIBLE MARKETING GROUP LIMITED

London (N1 9PF)

Closes in 17 days (Monday 18 May 2026)

Posted on 30 April 2026

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Summary

We are looking for Advertising & Media Apprentices to join us here at What’s Possible Group: the only harmonious marketing group for dynamic growth brands.

The next generation of advertising and media professionals is incredibly important to our growth, not just as a business, but for our entire industry.

Wage

£15,600 for your first year, then could increase depending on your age

National Minimum Wage rate for apprentices

Check minimum wage rates (opens in new tab)

Training course
Advertising and media executive (level 3)
Hours
Monday to Friday - 9:00am - 5:30pm. We work a 9-day fortnight, meaning staff have every other Friday off!

37 hours 30 minutes a week

Start date

Tuesday 26 May 2026

Duration

1 year 6 months

Positions available

4

Work

Most of your apprenticeship is spent working. You’ll learn on the job by getting hands-on experience.

What you'll do at work

What you’ll be doing:

  • Using research tools such as TGI, Touchpoints and Nielsen competitive
  • you’ll learn how to uncover media, market and audience information, creating insights that will contribute to designing and developing client communication strategies
  • Working with our media planners, you’ll learn to write great briefs for our external media partners and internal specialist teams to produce best-in-class media proposals that innovatively deliver our client strategies
  • You’ll learn about in-campaign optimisation and post-campaign analysis, contributing research to support the planning process from briefing all the way through to campaign evaluation
  • Work with our Operations Team to ensure our media campaigns are executed in the way they were designed - this includes providing great customer service to our clients, confirming orders and working with our Finance team to resolve any billing queries and Inputting bookings into our CRM system with 100% accuracy, ensuring zero financial variances/queries
  • Being the primary point of contact for basic advertising schedule amends/applied optimisation as we are constantly making improvements for our clients
  • Running daily reports of live advertising campaigns contributing to ad-hoc, mid or post advertising campaign analysis reports This will involve adhering to rigorous processes with the greatest attention to detail which will result in assisting the delivery team in schedule creation, processing and improvement
  • Being proficient with key campaign management and reporting tools across TV, online media, print etc.
  • You will form good relationships with Media Owners/Suppliers
  • Create campaigns in a variety of online media disciplines like programmatic display, affiliate, online video, paid search and paid social
  • Stay on top of latest industry news and trends so we can deliver market leading, innovative plans
  • Establish strong working knowledge of online tools such as: Partnerise (Affiliate), Google Analytics, Google Ads, Facebook, SimilarWeb, AdDynamix, Concept (CRM), etc. 

Where you'll work

94 White Lion St
London
N1 9PF

Training

Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.

Training provider

THE WEST MIDLANDS CREATIVE ALLIANCE LIMITED

Training course

Advertising and media executive (level 3)

Understanding apprenticeship levels (opens in new tab)

What you'll learn

Course contents
  • Identify the ways in which creative and media can help organisations to achieve corporate objectives
  • Objectively structure problems and approaches to solving them
  • Manage projects using project management techniques in order to ensure campaigns are on track maintaining relationships
  • Use industry recognised systems and technologies that are used in agencies to plan, budget and bill
  • Produce communications for example on PowerPoint, emails, minutes and reports using industry terminology and professional language
  • Manage and prioritise workload to meet agreed timelines
  • Apply knowledge of the interface and the dynamics of the different agencies for a smooth flow of work
  • Adhere to legislative regulations that apply in the advertising and media industry
  • Upward supplier and client management related to commercial realities for example a new digital opportunity or a TV production problem
  • Use negotiating and influencing techniques for example to communicate with different audiences or authorise a late media opportunity
  • Delivery of supply chain value, on time
  • Communicate with clients and stakeholders accurately and by selecting the appropriate method
  • Support stakeholders in obtaining the data they need to complete tasks, for example demographics and metrics.
  • Access the metric data and report it to the team
  • Use digital collaboration tools to work with colleagues and key stakeholders
  • Use creative and production techniques to help the idea appear in the correct format
  • Support the execution phase to maintain the key creative idea.
  • Report differences in ways competitor brands market themselves.
  • Deploy digital mediums to guarantee results for example using Google Analytics to check key words
  • Coordinate responses to media owners and intermediaries for example using automated platforms
  • Provide support to research how the message or creative idea might be best distributed to reach the target audience for example time of day, the right place and make recommendations based on this
  • Identify the ways in which creative and media can help organisations to achieve corporate objectives
  • Objectively structure problems and approaches to solving them
  • Manage projects using project management techniques in order to ensure campaigns are on track maintaining relationships
  • Use industry recognised systems and technologies that are used in agencies to plan, budget and bill
  • Produce communications for example on PowerPoint, emails, minutes and reports using industry terminology and professional language
  • Manage and prioritise workload to meet agreed timelines
  • Apply knowledge of the interface and the dynamics of the different agencies for a smooth flow of work
  • Adhere to legislative regulations that apply in the advertising and media industry
  • Upward supplier and client management related to commercial realities for example a new digital opportunity or a TV production problem
  • Use negotiating and influencing techniques for example to communicate with different audiences or authorise a late media opportunity
  • Delivery of supply chain value, on time
  • Communicate with clients and stakeholders accurately and by selecting the appropriate method
  • Support stakeholders in obtaining the data they need to complete tasks, for example demographics and metrics.
  • Access the metric data and report it to the team
  • Use digital collaboration tools to work with colleagues and key stakeholders

Training schedule

Advertising & Media Executive Level 3 Standard.

An advertising and media executive will help with the day-to-day progress of the whole advertising process, from receiving the brief from the marketing team, including objectives, budget and timescales, through to the measurement of how effective the advertisement has been. In their daily work, they will interact with many other people, processes and systems. (For example, the client, 3rd party suppliers, the broad team at the agen­cy.) They help campaigns move forward, coping with inevitable setbacks and changes in direction (some at the last minute), whilst showing collaboration and maintaining relationships with all. Usually, they report to an Account or Media Manager.

They usually specialise in one of two parts of the advertising process: the first is the process of producing the advertisement (creative); the second is the process of distributing the advertisement (media). Apprentices must therefore complete the core apprenticeship and one of these options.

Training Sessions Overview:

  • Seminar 1: Preparing for your apprenticeship
  • Seminar 2: Preparing for your employer
  • Seminar 3: Introduction to advertising
  • Seminar 4: The foundation of advertising
  • Seminar 5: Understanding commercial
  • Seminar 6: Advertising campaigns
  • Seminar 7: Advertising and Media standards & legislation
  • Seminar 8: Principles of Project Management
  • Seminar 9: Supply Chain Management
  • Seminar 10: Principles of third party
  • Seminar 11: The briefing and approval processes
  • Seminar 12: The media buying process - TV
  • Seminar 13: The media buying process - Out of home, Radio and Print.
  • Seminar 14: Negotiation techniques
  • Seminar 15: Data and media metrics
  • Seminar 16: Data and media metrics - Practical Excel session
  • Seminar 17: Media planning
  • Seminar 18: Distribution of Creative through the appropriate channels
  • Seminar 19: Evaluating campaign performance

For a full overview of the Advertising & Media Executive standard please click on the following link:

https://www.instituteforapprenticeships.org/apprenticeship-standards/advertising-and-media-executive-v1-0

Requirements

Essential qualifications

GCSE in:

  • English (grade 4)
  • Maths (grade 4)

Share if you have other relevant qualifications and industry experience. The apprenticeship can be adjusted to reflect what you already know.

Skills

  • Communication skills
  • IT skills
  • Attention to detail
  • Organisation skills
  • Analytical skills
  • Logical
  • Team working
  • Creative
  • Initiative

About this employer

We are looking for Advertising & Media Apprentices to join us here at What’s Possible Group: the only harmonious marketing group for dynamic growth brands.
The next generation of advertising and media professionals is incredibly important to our growth, not just as a business, but for our entire industry.

https://www.whatspossiblegroup.com/ (opens in new tab)

Company benefits

We’ve built a benefits package that invests in our employees’ long-term personal and professional growth and wellbeing.

After this apprenticeship

Potential of a full-time position is available for the right candidate upon successful completion of the apprenticeship.

Ask a question

The contact for this apprenticeship is:

THE WEST MIDLANDS CREATIVE ALLIANCE LIMITED

The reference code for this apprenticeship is VAC2000028550.

Apply now

Closes in 17 days (Monday 18 May 2026)

After signing in, you’ll apply for this apprenticeship on the company's website.