Marketing Apprentice

LAF

Birmingham (B1 1BB)

Closes in 16 days (Sunday 15 March 2026 at 11:59pm)

Posted on 25 February 2026

Print

Contents

Summary

This apprenticeship gives you hands on experience in digital marketing, LinkedIn content and B2B influencer campaigns within a growing international agency. You will support live client projects, build practical skills in content, SEO and lead generation, and gain structured training alongside real responsibility from day one.

Wage

£13,741 for your first year, then could increase depending on your age

National Minimum Wage rate for apprentices

Check minimum wage rates (opens in new tab)

Training course
Multi-channel marketer (level 3)
Hours
Monday to Friday 9am to 5pm

35 hours a week

Start date

Tuesday 31 March 2026

Duration

1 year 6 months

Positions available

1

Work

Most of your apprenticeship is spent working. You’ll learn on the job by getting hands-on experience.

What you'll do at work

  • Create and schedule content for LinkedIn, website and email campaigns
  • Support planning and delivery of digital marketing campaigns
  • Upload and optimise website content for SEO
  • Research B2B influencers, competitors and market trends
  • Update social media calendars and marketing plans
  • Track campaign performance and prepare simple reports
  • Design basic marketing assets using tools like Canva
  • Assist with lead generation and brand visibility activity

Where you'll work

The Council House
Birmingham
B1 1BB

Training

Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.

Training provider

WORKFORCE TRAINING & DEVELOPMENT LTD

Training course

Multi-channel marketer (level 3)

Understanding apprenticeship levels (opens in new tab)

What you'll learn

Course contents
  • Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
  • Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
  • Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
  • Use research/survey software to gather audience insight and/or evaluation to support the project.
  • Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
  • Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
  • Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
  • Use software to design and create marketing assets to meet the technical specification.
  • Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
  • Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
  • Use a content management system to publish text, images, and video/animated content.
  • Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
  • Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
  • Identify and use data and technologies to achieve marketing objectives.
  • Monitor and amend campaigns to meet budget requirements including time and monetary costs.
  • Review campaigns regularly to ensure effectiveness, to optimise the results.
  • Measure and evaluate campaign delivery to identify areas for improvement.
  • Use data analysis tools to record, interpret and analyse customer or campaign data.
  • Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
  • Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
  • Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
  • Use research/survey software to gather audience insight and/or evaluation to support the project.
  • Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
  • Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
  • Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
  • Use software to design and create marketing assets to meet the technical specification.
  • Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
  • Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
  • Use a content management system to publish text, images, and video/animated content.
  • Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
  • Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
  • Identify and use data and technologies to achieve marketing objectives.
  • Monitor and amend campaigns to meet budget requirements including time and monetary costs.
  • Review campaigns regularly to ensure effectiveness, to optimise the results.
  • Measure and evaluate campaign delivery to identify areas for improvement.
  • Use data analysis tools to record, interpret and analyse customer or campaign data.

Training schedule

This training schedule has not been finalised. Check with this employer if you’ll need to travel to a college or training location for this apprenticeship.

Requirements

Share if you have other relevant qualifications and industry experience. The apprenticeship can be adjusted to reflect what you already know.

Skills

  • Communication skills
  • Organisation skills
  • Creative
  • Strong written English
  • Confident using LinkedIn
  • Willingness to learn
  • Proactive
  • Interest in digital marketing
  • Interest in Social Media

Other requirements

  • Ability to travel to London for occasional meetings and events
  • Comfortable working in a hybrid environment (home working and in person)
  • Reliable internet access for remote working
  • Professional attitude when representing the business online
  • Right to work in the UK and eligible for apprenticeship funding

About this employer

We are a growing B2B marketing and communications agency supporting brands and business leaders to strengthen their online presence.

Working across LinkedIn, content strategy and digital campaigns, we help clients build thought leadership, improve visibility and generate new opportunities.

Our team delivers creative, insight-led marketing projects in a collaborative and fast-paced environment.

After this apprenticeship

Successful completion of the apprenticeship could lead to a permanent role within the marketing or talent team.

Ask a question

The contact for this apprenticeship is:

WORKFORCE TRAINING & DEVELOPMENT LTD

The reference code for this apprenticeship is VAC2000017619.

Apply now

Closes in 16 days (Sunday 15 March 2026 at 11:59pm)