E-Commerce Apprentice
ALPKIT LTD
Nottingham (NG16 3SU)
Closes on Thursday 8 January 2026
Posted on 3 December 2025
Contents
Summary
We are on the lookout for a passionate propagator to assist in spreading our Go Nice Places, Do Good Things message! Reporting directly to the E-Commerce manager. This role involves maintaining web pages, creating and editing images for use on web & socials, building e-mail marketing campaigns and using analytics to be successful.
- Wage
-
£15,600 a year
Check minimum wage rates (opens in new tab)
Salary may increase after the first year
- Training course
- Multi-channel marketer (level 3)
- Hours
-
Monday - Friday, 37.5 hours between office opening hours of 8.00am and 6.00pm (30 minute lunch, and ability to flex hours within office opening hours)
38 hours a week
- Start date
-
Monday 26 January 2026
- Duration
-
1 year 1 month
- Positions available
-
1
Work
Most of your apprenticeship is spent working. You’ll learn on the job by getting hands-on experience.
What you'll do at work
- Maintain and update standing content, e.g. job boards, member reward pages, events and web pages
- Build email marketing campaigns according to guidelines, including Espresso, shareholder updates, and automated programmes
- Use photo editing software to edit according to guidelines
- Test emails, including links, prices and stock of featured items
- Maintain email templates and ensure consistency across all emails sent by Alpkit through the different systems used
- Support with content creation for use on Social Media platforms
What does day to day look like:
- Build emails in line with marketing plan, think about assets needed and collaborate with relevant teams on content in advance, build preview emails for sign off ahead of time and amend in line with feedback, send emails, & campaign assets for creative sign off ahead of time. Creative thinking skills to come up with subject lines and content in line with brand guidelines - creative mind for content in line with marketing campaigns
- Administration and delivery of job boards and member rewards platform etc.
- Segmentation work for email campaigns
Where you'll work
3 Coombe Road
Nottingham
NG16 3SU
Training
Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.
Training provider
EMA TRAINING LIMITED
Training course
Multi-channel marketer (level 3)
Understanding apprenticeship levels (opens in new tab)
What you'll learn
Course contents
- Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
- Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
- Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
- Use research/survey software to gather audience insight and/or evaluation to support the project.
- Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
- Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
- Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
- Use software to design and create marketing assets to meet the technical specification.
- Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
- Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
- Use a content management system to publish text, images, and video/animated content.
- Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
- Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
- Identify and use data and technologies to achieve marketing objectives.
- Monitor and amend campaigns to meet budget requirements including time and monetary costs.
- Review campaigns regularly to ensure effectiveness, to optimise the results.
- Measure and evaluate campaign delivery to identify areas for improvement.
- Use data analysis tools to record, interpret and analyse customer or campaign data.
- Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
- Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
- Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
- Use research/survey software to gather audience insight and/or evaluation to support the project.
- Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
- Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
- Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
- Use software to design and create marketing assets to meet the technical specification.
- Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
- Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
- Use a content management system to publish text, images, and video/animated content.
- Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
- Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
- Identify and use data and technologies to achieve marketing objectives.
- Monitor and amend campaigns to meet budget requirements including time and monetary costs.
- Review campaigns regularly to ensure effectiveness, to optimise the results.
- Measure and evaluate campaign delivery to identify areas for improvement.
- Use data analysis tools to record, interpret and analyse customer or campaign data.
Training schedule
Multi-Channel Marketer Level 3 Apprenticeship Standard:
The knowledge units will be delivered at the EMA training hub in Derby, or online (depending on apprentices’ location) through day release
The 3 core knowledge units are as follows:
- Fundamentals of Marketing
- Content Marketing
- Marketing Campaign Fundamentals
In addition to the modules above, you will also study towards the Google Analytics vendor qualification.
Further support will be provided to you through your Digital Coach/Mentor via onsite visits and remote communication.
Requirements
Essential qualifications
GCSE in:
Share if you have other relevant qualifications and industry experience. The apprenticeship can be adjusted to reflect what you already know.
Skills
- Communication skills
- IT skills
- Attention to detail
- Organisation skills
- Customer care skills
- Presentation skills
- Administrative skills
- Analytical skills
- Team working
- Creative
- Initiative
- Non judgemental
Other requirements
It is desirable for the successful candidate to have an interest in outdoor activities and to have interest or experience in marketing of some type. Owing to the location of the business, a driving licence would be beneficial but not essential. Sustainability is at the heart of what we do and we would encourage candidates who share our passion to apply.
About this employer
Alpkit is more than a place to work, it’s a community of do-ers, makers, adventurers and outdoor lovers united by a simple belief: Go Nice Places, Do Good Things. We’re here to make the outdoors feel closer, more accessible, and less elitist, because we know that time outside is good for the soul. Whether it’s a quick swim, a long ride, a muddy hike, or a bivvy on a hill, we exist to help more people connect with the wild and wonderful places of the world. We’re independent, B Corp Certified, we keep things simple and we get stuck in. Whatever your role, everyone’s part of the same mission.
After this apprenticeship
- There is a full time opportunity available and an opportunity to progress onto a level 4 programme at the end of the apprenticeship, for someone who works hard and can demonstrate value added to the business
Ask a question
The contact for this apprenticeship is:
EMA TRAINING LIMITED
The reference code for this apprenticeship is VAC2000003471.
Apply now
Closes on Thursday 8 January 2026
Sign in with your GOV.UK One Login to apply.