Product Marketing Apprentice

DETA ELECTRICAL COMPANY LIMITED

Luton (LU4 9TT)

Closes in 27 days (Thursday 4 December 2025)

Posted on 6 November 2025

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Summary

We are seeking a motivated and creative Product Marketing Apprentice to join our Buying and Product Development team. This is an exciting opportunity to gain hands-on experience in product marketing, working closely with packaging, design, and commercial teams to support the development and promotion of our product portfolio.

Wage

£18,000 a year

Check minimum wage rates (opens in new tab)

Training course
Multi-channel marketer (level 3)
Hours
Days and shifts to be confirmed.

37 hours 30 minutes a week

Start date

Thursday 11 December 2025

Duration

1 year 6 months

Positions available

1

Work

Most of your apprenticeship is spent working. You’ll learn on the job by getting hands-on experience.

What you'll do at work

  • Assist in the creation and execution of product launch plans
  • Support market research activities to gain a deeper understanding of customer needs, competitor offerings, and industry trends
  • Help develop product positioning, messaging, and product packaging
  • Collaborate with the design and content teams to produce product imagery (e.g., for brochures, web content, social media posts)
  • Conduct product photography and editing for use in both printed and digital media, including internal and customer websites
  • Monitor campaign performance and assist Product Managers in understanding key metrics
  • Maintain the image library
  • Create packaging specification documents to align with the needs of the company and its customers, and to share with suppliers
  • Attend team meetings and contribute ideas to improve product visibility and customer engagement
  • Support the Packaging Specialist in meeting sustainable packaging objectives and gathering supporting evidence from factories

Where you'll work

Unit 1, Panattoni Park
Luton Road, Chalton
Luton
LU4 9TT

Training

Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.

Training provider

QA LIMITED

Training course

Multi-channel marketer (level 3)

Understanding apprenticeship levels (opens in new tab)

What you'll learn

Course contents
  • Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
  • Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
  • Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
  • Use research/survey software to gather audience insight and/or evaluation to support the project.
  • Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
  • Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
  • Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
  • Use software to design and create marketing assets to meet the technical specification.
  • Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
  • Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
  • Use a website content management system to publish text, images, and video/animated content.
  • Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
  • Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
  • Identify and use data and technologies to achieve marketing objectives.
  • Monitor and amend campaigns to meet budget requirements including time and monetary costs.
  • Review campaigns regularly to ensure effectiveness, to optimise the results.
  • Measure and evaluate campaign delivery to identify areas for improvement.
  • Use data analysis tools to record, interpret and analyse customer or campaign data.
  • Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
  • Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
  • Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
  • Use research/survey software to gather audience insight and/or evaluation to support the project.
  • Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
  • Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
  • Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
  • Use software to design and create marketing assets to meet the technical specification.
  • Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
  • Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
  • Use a website content management system to publish text, images, and video/animated content.
  • Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
  • Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
  • Identify and use data and technologies to achieve marketing objectives.
  • Monitor and amend campaigns to meet budget requirements including time and monetary costs.
  • Review campaigns regularly to ensure effectiveness, to optimise the results.
  • Measure and evaluate campaign delivery to identify areas for improvement.
  • Use data analysis tools to record, interpret and analyse customer or campaign data.

Training schedule

Why choose our Multi-Channel Marketer apprenticeship?

QA’s Multi-Channel Marketer Level 3 apprenticeship provides a solid foundation of practical skills integral to becoming competent in fast-paced marketing roles.

It is widely accepted that we are facing a severe crisis when it comes to the gap between digital skills needed by employers and available talent. QA designed our workplace learning programmes to help organisations and individuals build in-demand marketing capabilities across channels, both by finding and developing new talent and through the upskilling of existing teams.

QA’s Multi-Channel Marketer Level 3 apprenticeship programme enables the apprentice to:

  • Learn the necessary skills to enhance business performance in the marketplace.
  • Develop knowledge, skills and behaviours aligned to the Mutli-Channel Marketer apprenticeship standard, being able to apply them in context.

Gain the following qualifications upon successful completion of the programme:

Level 3 Multi-Channel Marketer apprenticeship standard

Tools and technologies learned:

Apprentices will learn to use Google Analytics, SurveyMonkey, WordPress, Hootsuite, Mailchimp, Canva, Powtoon, Moz, W3Schools, JDoodle and all the major social media networks.

Requirements

Essential qualifications

GCSE in:

  • 3 of any subject (grade 4+ (A* - C))
  • Maths & English (grade 3+ (D or above))

Share if you have other relevant qualifications and industry experience. The apprenticeship can be adjusted to reflect what you already know.

Skills

  • Communication skills
  • Attention to detail

About this employer

Deta Electrical is a market leading manufacturer and distributor of wiring, lighting, cable management and electrical installation accessories, with a reputation for unrivalled quality, reliability, service and value for money.

Company benefits

Opportunity to work on real projects and make a meaningful impact, Career development support and potential for progression, A friendly, inclusive, and creative working environment, Free on-site parking, Annual profit share bonus scheme

After this apprenticeship

There is strong potential to progress from this apprenticeship into a full time Product Marketing role within our team at Deta Electrical.

Ask a question

The contact for this apprenticeship is:

QA LIMITED

The reference code for this apprenticeship is VAC1000349923.

Apply now

Closes in 27 days (Thursday 4 December 2025)

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