Sales and Marketing Apprenticeship

PRINCIPLE DEFENCE LTD

Hitchin, Hertfordshire (SG4 0TY)

Closes in 21 days (Friday 27 November 2026)

Posted on 6 November 2026


Summary

Sales and Marketing Apprentice Salary: £23,000–£26,000 Apprenticeship: Level 3 Channel Marketing Location: Remote, with occasional travel for team days, client visits and events Principle Defence Ltd is an information security, cyber security and data protection consultancy and training provider. 

Training course
Multi-channel marketer (level 3)
Hours
9am to 5pm with 1 hour for lunch.

37 hours a week

Start date

Tuesday 1 December 2026

Duration

3 years

Positions available

1

Work

Most of your apprenticeship is spent working. You’ll learn on the job by getting hands-on experience.

What you'll do at work

  • Sales and Marketing Apprentice Salary: £23,000–£26,000 Apprenticeship
  • Level 3 Channel Marketing Location
  • Remote, with occasional travel for team days, client visits and events

Principle Defence Ltd is an information security, cyber security and data protection consultancy and training provider. Founded in 2021, we work with clients across government, technology, energy, finance, telecoms, charities and start-ups. We are looking for a motivated Sales and Marketing Apprentice to join our growing team while completing a Level 3 Channel Marketing Apprenticeship. You will work closely with our Founders and external Sales Director, supporting marketing, sales, customer engagement and account management across our Consultancy and Training teams.

Your responsibilities will include:

  • Supporting and delivering marketing campaigns
  • Managing a quarterly marketing activity calendar
  • Using market research, customer feedback and sales trends to identify opportunities
  • Supporting email marketing, social media, events and marketing automation
  • Helping to build the sales pipeline and develop new business opportunities
  • Supporting account-based marketing for key customers
  • Attending networking and marketing events
  • Working with external marketing agencies and suppliers
  • Responding to client queries and requests
  • Supporting customer retention, renewals and account development
  • Monitoring campaign performance and reporting on results

We are looking for someone who is enthusiastic, organised and keen to learn. Previous marketing experience is not essential.

  • You should have: Strong written and verbal communication skills
  • Excellent attention to detail
  • Good organisation and time-management skills
  • Confidence communicating with customers and stakeholders
  • An interest in marketing, sales and business development
  • A professional and solution-focused approach
  • Basic Microsoft Office skills

In return, we offer a salary of £23,000–£26,000, 28 days annual leave plus public holidays, employer pension contributions, remote working, paid travel for required business events, mentoring, professional training and opportunities to gain experience across marketing, sales, account management and wider business functions. This is an excellent opportunity to gain hands-on experience in a growing cyber security business while completing a recognised Level 3 Channel Marketing Apprenticeship.

Where you'll work

Hitchin, Hertfordshire
SG4 0TY

Training

Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.

Training provider

SCCU LTD

Training course

Multi-channel marketer (level 3)

Understanding apprenticeship levels (opens in new tab)

What you'll learn

Course contents
  • Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
  • Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
  • Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
  • Use research/survey software to gather audience insight and/or evaluation to support the project.
  • Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
  • Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
  • Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
  • Use software to design and create marketing assets to meet the technical specification.
  • Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
  • Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
  • Use a content management system to publish text, images, and video/animated content.
  • Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
  • Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
  • Identify and use data and technologies to achieve marketing objectives.
  • Monitor and amend campaigns to meet budget requirements including time and monetary costs.
  • Review campaigns regularly to ensure effectiveness, to optimise the results.
  • Measure and evaluate campaign delivery to identify areas for improvement.
  • Use data analysis tools to record, interpret and analyse customer or campaign data.
  • Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
  • Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
  • Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
  • Use research/survey software to gather audience insight and/or evaluation to support the project.
  • Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
  • Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
  • Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
  • Use software to design and create marketing assets to meet the technical specification.
  • Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
  • Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
  • Use a content management system to publish text, images, and video/animated content.
  • Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
  • Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
  • Identify and use data and technologies to achieve marketing objectives.
  • Monitor and amend campaigns to meet budget requirements including time and monetary costs.
  • Review campaigns regularly to ensure effectiveness, to optimise the results.
  • Measure and evaluate campaign delivery to identify areas for improvement.
  • Use data analysis tools to record, interpret and analyse customer or campaign data.

Training schedule

Channel Marketing Level 3 Apprenticeship.

Requirements

Desirable qualifications

Degree in:

Marketing (grade Pass)

Share if you have other relevant qualifications and industry experience. The apprenticeship can be adjusted to reflect what you already know.

Skills

  • Creative
  • Communication skills
  • Customer care skills
  • Team working
  • Presentation skills

About this employer

A UK-based information security, cyber risk, data privacy and training consultancy, headquartered in Hitchin, Hertfordshire. The business positions itself as an independent, risk-led consultancy rather than a security-product reseller. Its stated approach is to help organisations improve their actual security and privacy posture rather than simply achieving compliance on paper. Its team has experience spanning the British Army, Big Four consulting, specialist consultancies and in-house security roles, with customers across both public and private sectors. Principle Defence Its core offering includes cyber and information-security consulting, data privacy support, risk management, security assurance and professional training. Training is an important part of the business: Principle Defence is an APMG-accredited training organisation offering ISO/IEC 27001 Foundation, Practitioner and Auditor courses, and it also provides accredited Open FAIR quantitative risk training.

https://sccu.uk.com/ (opens in new tab)

Disability Confident

Disability Confident

A fair proportion of interviews for this apprenticeship will be offered to applicants with a disability or long-term health condition. This includes non-visible disabilities and conditions.

You can choose to be considered for an interview under the Disability Confident scheme. You’ll need to meet the essential requirements to be considered for an interview.

After this apprenticeship

Your earnings can increase over time with an apprenticeship. Find out about potential future pay (opens in new tab).

Learning to use your creativity and communications skills to help build and execute an online and offline business-to-business marketing customer contact communication and brand strategy.

Ask a question

The contact for this apprenticeship is:

SCCU LTD

Claire Terry

claire@sccugroup.com

07572 258 980

The reference code for this apprenticeship is VAC2000061836.

Apply now

Closes in 21 days (Friday 27 November 2026)

After signing in, you’ll apply for this apprenticeship on the company's website.