Sales Executive Apprentice

ROCKTHORN LTD

Norwich (NR4 6TJ)

Closes in 18 days (Monday 2 November 2026)

Posted on 14 October 2026


Summary

Swarm is working with Rockthorn in their search for a Level 4 Sales Executive Apprentice. This is a fantastic opportunity for someone who enjoys working with people, is commercially minded and wants to develop a long-term career in professional sales.

Training course
Sales executive (level 4)
Hours
Office Based. 7:30am - 5:00pm, Monday to Friday. Half an hour lunch. 45 hours per week

45 hours a week

Start date

Monday 30 November 2026

Duration

1 year 6 months

Positions available

1

Work

Most of your apprenticeship is spent working. You’ll learn on the job by getting hands-on experience.

What you'll do at work

  • Building strong relationships with new and existing customers.
  • Responding to customer enquiries and understanding their requirements.
  • Identifying new business opportunities.
  • Making outbound sales calls and following up leads.
  • Preparing and following up quotations.
  • Developing and maintaining a sales pipeline.
  • Supporting existing customer accounts and developing long-term relationships.
  • Identifying opportunities for repeat and additional business.
  • Developing your negotiation and commercial skills.
  • Working towards agreed sales targets.
  • Keeping accurate records of customer and sales activity.
  • Working closely with our Sales, Operations, Hire Desk and Accounts teams.
  • Attending networking and business development activities where appropriate.

Where you'll work

Suite 2
Keswick Hall
Norwich
NR4 6TJ

Training

Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.

Training provider

SWARM TRAINING C.I.C.

Training course

Sales executive (level 4)

Understanding apprenticeship levels (opens in new tab)

What you'll learn

Course contents
  • Sales planning and preparation: Set effective targets using sales forecasts. Prioritise customers and activities to grow account value and maximise return-on-investment in line with your organisation’s strategy. Formulate or refine customer plans and objectives. Create efficient territory plans where appropriate.
  • Customer engagement: Effectively communicate and interpret customer information exchanged through written, verbal and non-verbal communication. Develop a customer engagement style that effectively opens sales conversations, builds rapport, enhances customer relationships, and adapts to different customer’s social preferences.
  • Customer needs analysis: Be highly skilled at effective questioning and active listening techniques to understand the customer’s needs, guide the sales conversation appropriately, create mutual understanding, and build trust and affinity with customers.
  • Propose and present solutions: Develop sales proposals and deliver them using a presentation style and technique appropriate for your customer. Present relevant products and/or services, explain features and their advantages, and clearly articulate the value and benefit of the solution for the specific customer. Use and adapt a range of techniques to draw-out and overcome common sales objections.
  • Negotiate: Research the customer’s likely desired outcomes and negotiating stance. Develop responses to likely objections. Identify your own organisation’s needs, such as minimum price and acceptable terms. Negotiate or trade variables effectively.
  • Closing Sales: Be attuned to verbal and non-verbal buying-signals andmove to close at an appropriate point in sales conversations. Develop ethical techniques to close sales and confirm customers’ purchase agreement.
  • Gathering Intelligence: Collect, analyse and interpret market intelligence and share it appropriately and effectively within your organisation.
  • Time Management: Use and adapt appropriate tools and techniques to prioritise and manage your time effectively.
  • Collaboration and team work: Contribute effectively within a team environment. Work collaboratively with both internal and external stakeholders. Manage communications with the cross-functional team in relation to the effective delivery of your sales, such as finance and service delivery. Support continual business improvement by sharing best practice with sales team colleagues and assist the marketing team to develop new marketing collateral.
  • Customer experience management: Deliver a positive customer experience. Manage customer enquiries and issues effectively. Take proactive action to prevent and minimise customer concerns and complaints. Handle all customer interactions professionally to the customer’s satisfaction.
  • Digital skills: Effectively use digital tools to conduct research and target customers in line with the overall sales strategy. Able to deliver presentations and meetings using digital communication. Complete accurate records and process sales in accordance with your organisation’s policies, procedures and digital CRM systems.

Training schedule

Training will be with Swarm Training, a national provider of apprenticeships throughout the UK. The successful candidate will work towards the Level 4 Sales Executive apprenticeship; this apprenticeship will take around 18 months to complete with assessments.

The apprentice must complete a minimum of 6 hours of work each week during working hours while progressing towards their qualification. A tutor will conduct training sessions once a month, during which the apprentice will receive tasks to be completed within their working hours.

More training information

There is not set start date for the role

Requirements

Share if you have other relevant qualifications and industry experience. The apprenticeship can be adjusted to reflect what you already know.

Skills

  • Communication skills
  • IT skills
  • Organisation skills
  • Customer care skills
  • Team working
  • Full driving licence & vehicle

About this employer

A fast-growing Norfolk based company providing reliable and efficient plant hire across the UK. Plant hire suppliers proud to supply everything from diggers to telehandlers.

https://www.rockthorn.co.uk/ (opens in new tab)

Company benefits

  • Holiday entitlement in addition to bank holidays.
  • Employee wellbeing and support benefits.
  • Training and professional development opportunities.
  • Regular company and team activities.
  • A friendly and supportive working environment.
  • Opportunities for career progression as your skills and experience develop.

After this apprenticeship

Your earnings can increase over time with an apprenticeship. Find out about potential future pay (opens in new tab).

The role offers a full-time permanent position after the apprenticeship (depending on performance), where you can continue within the role or with possible progression.

Ask a question

The contact for this apprenticeship is:

SWARM TRAINING C.I.C.

The reference code for this apprenticeship is VAC2000059003.

Apply now

Closes in 18 days (Monday 2 November 2026)

After signing in, you’ll apply for this apprenticeship on the company's website.