Sales and Digital Marketing Apprentice

F. SMALES & SON (FISH MERCHANTS) LIMITED

Hull (HU3 4HL)

Closes in 14 days (Tuesday 15 September 2026 at 11:59pm)

Posted on 1 September 2026

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Summary

An exciting opportunity to join the sales and marketing team at one of the UK's leading seafood suppliers. This varied role combines customer engagement, sales support and digital marketing, giving the successful apprentice the chance to develop valuable skills in content creation, social media, business development and account management.

Wage

£15,600 for your first year, then could increase depending on your age

National Minimum Wage rate for apprentices

Minimum wage rates (opens in new tab)

Training course
Content creator (level 3)
Hours
Monday- Friday 8:30am- 5:00pm

37 hours 30 minutes a week

Start date

Thursday 24 September 2026

Duration

1 year 3 months

Positions available

1

Work

Most of your apprenticeship is spent working. You’ll learn on the job by getting hands-on experience.

What you'll do at work

As a Sales and Digital Marketing Apprentice, you will support both the sales and marketing functions of the business whilst working towards a nationally recognised qualification.

Your duties will include:

  • Creating engaging content for social media platforms, websites and marketing campaigns
  • Producing photography, video and promotional content to showcase products, services and company activities
  • Supporting the promotion of new products, special offers and seasonal campaigns
  • Assisting with social media management and content scheduling
  • Monitoring engagement and reporting on digital marketing activity
  • Supporting the sales team with customer communications and account management
  • Contacting existing customers to discuss products, promotions and special offers
  • Developing relationships with customers and helping to maintain excellent levels of service
  • Assisting with identifying and contacting prospective new customers
  • Updating and maintaining customer information within the CRM system
  • Taking customer enquiries and directing requests to the appropriate department
  • Supporting market research and competitor analysis activities
  • Assisting with marketing campaigns aimed at increasing customer engagement and sales growth
  • Learning about product ranges and helping communicate key information to customers
  • Working closely with experienced colleagues across the business to develop your commercial and digital marketing skills

Where you'll work

30 West Dock Street
Hull
HU3 4HL

Training

Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.

Training provider

HULL COLLEGE

Training course

Content creator (level 3)

Understanding apprenticeship levels (opens in new tab)

What you'll learn

Course contents
  • Interpret the aims of the brief.
  • Research ideas and concepts to meet the brief.
  • Evaluate brand requirements and brand guidelines.
  • Prepare a mood board or other visual aid for the content to be created.
  • Present ideas, pitches and proposals for creative content to be further developed.
  • Storyboard and outline script their ideas for content to be developed.
  • Interpret data, consider its integrity and use it to inform content.
  • Develop accessible written content for different platforms and devices.
  • Apply best practice and inclusive language when creating content.
  • Write and edit copy or scripts for use on different channels and platforms.
  • Create or capture visuals and audio using standard packages and equipment.
  • Source, obtain and prepare media assets for use; using industry standard packages to adapt and edit content.
  • Use industry standard tools and content management systems to organise, structure and label content effectively, methodically and securely enabling efficient search and retrieval.
  • Identify and recommend the platform/s or channel/s to use for the media campaign.
  • Develop and maintain effective working relationships with clients, colleagues and suppliers, establishing and using professional contacts.
  • Engage and respond with audiences through social media, adapting content to respond to evolving circumstances.
  • Monitor user experience to ensure content is focused on maximising engagement.
  • Analyse the differences between audiences using audience segmentation techniques and data.
  • Use lessons learned to evaluate the success of the content and identify areas for improvement for future campaigns.
  • Use continuing professional development planning to support own current and future training and development needs.
  • Operate effectively within the production workflow to meet production timelines.
  • Interpret the aims of the brief.
  • Research ideas and concepts to meet the brief.
  • Evaluate brand requirements and brand guidelines.
  • Prepare a mood board or other visual aid for the content to be created.
  • Present ideas, pitches and proposals for creative content to be further developed.
  • Storyboard and outline script their ideas for content to be developed.
  • Interpret data, consider its integrity and use it to inform content.
  • Develop accessible written content for different platforms and devices.
  • Apply best practice and inclusive language when creating content.
  • Write and edit copy or scripts for use on different channels and platforms.
  • Create or capture visuals and audio using standard packages and equipment.
  • Source, obtain and prepare media assets for use; using industry standard packages to adapt and edit content.
  • Use industry standard tools and content management systems to organise, structure and label content effectively, methodically and securely enabling efficient search and retrieval.
  • Identify and recommend the platform/s or channel/s to use for the media campaign.
  • Develop and maintain effective working relationships with clients, colleagues and suppliers, establishing and using professional contacts.
  • Engage and respond with audiences through social media, adapting content to respond to evolving circumstances.
  • Monitor user experience to ensure content is focused on maximising engagement.
  • Analyse the differences between audiences using audience segmentation techniques and data.
  • Use lessons learned to evaluate the success of the content and identify areas for improvement for future campaigns.
  • Use continuing professional development planning to support own current and future training and development needs.
  • Operate effectively within the production workflow to meet production timelines.

Training schedule

The apprentice will work towards the Level 3 Content Creator apprenticeship standard.

Training will be delivered through a combination of workplace learning and regular training sessions with Hull College.

You will develop knowledge and skills in:

  • Content planning and creation
  • Photography and video production
  • Social media marketing
  • Brand promotion and audience engagement
  • Digital marketing principles
  • Content editing and publishing
  • Data and performance analysis
  • Professional communication
  • Customer relationship management
  • Business development and sales support

Requirements

Essential qualifications

GCSE in:

  • English (grade 3)
  • Maths (grade 3)

Share if you have other relevant qualifications and industry experience. The apprenticeship can be adjusted to reflect what you already know.

Skills

  • Attention to detail
  • Organisation skills
  • Presentation skills
  • Team working
  • Creative

Other requirements

The ideal candidate will:

  • Be a confident communicator who enjoys speaking with people
  • Have a creative mindset and an interest in digital marketing
  • Be comfortable using social media and digital platforms
  • Be organised, reliable and willing to learn
  • Have good attention to detail
  • Enjoy working as part of a team
  • Be motivated to contribute to the success of a growing business

In return, you'll receive full training, support from experienced colleagues, a positive working environment, a company bonus scheme and genuine opportunities for future career progression within a long-established family business.

About this employer

F. Smales & Son is an independent family-owned business with over 80 years of heritage. The company is the UK's largest supplier of Frozen At Sea Cod and Haddock to the fish and chip sector, whilst also supplying leading foodservice wholesalers and hospitality brands across the UK. Based in Hull, Smales delivers products directly to thousands of customers every week and offers a supportive working environment with opportunities for development and progression.

After this apprenticeship

Your earnings can increase over time with an apprenticeship. Find out about potential future pay (opens in new tab).

Upon successful completion of the apprenticeship, there may be opportunities to progress into a permanent sales, marketing, business development or account management position within the company.

Ask a question

The contact for this apprenticeship is:

HULL COLLEGE

The reference code for this apprenticeship is VAC2000050800.

Apply now

Closes in 14 days (Tuesday 15 September 2026 at 11:59pm)