Digital Marketing Apprentice

NATIONAL FEDERATION OF BUILDERS LIMITED

Crewe (CW1 6LD)

Closes in 30 days (Friday 25 September 2026)

Posted on 25 August 2026

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Summary

This is a varied role where you'll support marketing campaigns, member communications, events and digital activity. A key part of the role will be using data from our CRM system to support member engagement, improve communications and help shape marketing activity.

Wage

£24,500 a year

Minimum wage rates (opens in new tab)

Training course
Multi-channel marketer (level 3)
Hours
9.00am - 5.00pm - hybrid 1 day from home (Friday).

35 hours a week

Start date

Sunday 25 October 2026

Duration

1 year 4 months

Positions available

1

Work

Most of your apprenticeship is spent working. You’ll learn on the job by getting hands-on experience.

What you'll do at work

  • Support the production of member newsletters and publications
  • Assist with email marketing campaigns, audience segmentation and reporting
  • Learn to create and schedule content across social media and digital channels
  • Learn to design engaging marketing materials using Canva
  • Draft and proofread content for marketing communications, websites and publications
  • Assist with keeping the company website up to date
  • Learn how to use the CRM system to support marketing activity
  • Use CRM insights to improve member communications and engagement
  • Support the promotion and delivery of NFB events, including conferences, award ceremonies, webinars and networking
  • Monitor campaign performance and help to produce marketing reports and insights

Where you'll work

7 Solway Court
Electra Way
Crewe
CW1 6LD

Training

Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.

Training provider

NOWSKILLS LIMITED

Training course

Multi-channel marketer (level 3)

Understanding apprenticeship levels (opens in new tab)

What you'll learn

Course contents
  • Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
  • Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
  • Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
  • Use research/survey software to gather audience insight and/or evaluation to support the project.
  • Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
  • Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
  • Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
  • Use software to design and create marketing assets to meet the technical specification.
  • Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
  • Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
  • Use a content management system to publish text, images, and video/animated content.
  • Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
  • Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
  • Identify and use data and technologies to achieve marketing objectives.
  • Monitor and amend campaigns to meet budget requirements including time and monetary costs.
  • Review campaigns regularly to ensure effectiveness, to optimise the results.
  • Measure and evaluate campaign delivery to identify areas for improvement.
  • Use data analysis tools to record, interpret and analyse customer or campaign data.
  • Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
  • Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
  • Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
  • Use research/survey software to gather audience insight and/or evaluation to support the project.
  • Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
  • Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
  • Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
  • Use software to design and create marketing assets to meet the technical specification.
  • Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
  • Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
  • Use a content management system to publish text, images, and video/animated content.
  • Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
  • Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
  • Identify and use data and technologies to achieve marketing objectives.
  • Monitor and amend campaigns to meet budget requirements including time and monetary costs.
  • Review campaigns regularly to ensure effectiveness, to optimise the results.
  • Measure and evaluate campaign delivery to identify areas for improvement.
  • Use data analysis tools to record, interpret and analyse customer or campaign data.

Training schedule

This training schedule has not been finalised. Check with this employer if you’ll need to travel to a college or training location for this apprenticeship.

More training information

Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.

Requirements

Share if you have other relevant qualifications and industry experience. The apprenticeship can be adjusted to reflect what you already know.

Skills

  • Communication skills
  • Attention to detail
  • Organisation skills
  • Team working
  • Creative
  • Initiative

Other requirements

  • Strong organisational skills and attention to detail
  • Good written communication and proofreading skills
  • Willingness to work under your own initiative and learn new skills
  • Experience creating content on social media
  • Strong IT skills, including Microsoft Office
  • A positive attitude and willingness to get involved across a variety of projects
  • Ability to speak confidently to a range of different people
  • Experience using Canva or other design software
  • Marketing, communications or related qualification
  • Experience with email marketing platforms
  • Experience supporting events or conferences
  • Experience producing written content
  • Experience using a website CMS
  • Interest in construction, membership organisations or trade associations

About this employer

The National Federation of Builders (NFB) represents builders, contractors and house builders across the UK.

As one of the UK’s longest standing trade bodies, it was created to represent the building profession and to promote conditions its members need to thrive and contribute to the economic success of the UK.

https://builders.org.uk/ (opens in new tab)

After this apprenticeship

Your earnings can increase over time with an apprenticeship. Find out about potential future pay (opens in new tab).

Your earnings can increase over time with an apprenticeship. Find out about potential future pay (opens in new tab).

Successful completion of the apprenticeship may lead to a permanent full-time role, subject to performance and business needs.

Ask a question

The contact for this apprenticeship is:

NOWSKILLS LIMITED

The reference code for this apprenticeship is VAC2000049930.

Apply now

Closes in 30 days (Friday 25 September 2026)

After signing in, you’ll apply for this apprenticeship on the company's website.