Junior Researcher writer FTC 18 months - Level 5 Journalist apprenticeship
Which?
LONDON (NW1 4DF)
Closes in 13 days (Monday 20 July 2026)
Posted on 6 July 2026
Contents
Summary
Do you have a passion for consumer research, a flair for factual storytelling, and a strong desire to help consumers make the best choices?
We are looking for a Junior Researcher/Writer (Apprentice) to join our Product Testing project teams, bringing a clear consumer perspective to everything we do.
- Wage
-
£25,432 a year
- Training course
- Junior journalist (level 5)
- Hours
-
Monday- Friday
9am- 5pm
35 hours a week
- Start date
-
Monday 7 September 2026
- Duration
-
1 year 6 months
- Positions available
-
1
Work
Most of your apprenticeship is spent working. You’ll learn on the job by getting hands-on experience.
What you'll do at work
- Plan and research: Work alongside senior colleagues to plan and undertake high-quality research and writing projects across the department
- Create Consumer Content: Produce engaging, accurate, and well-written copy for various channels, and ensure existing content is regularly reviewed and updated
- Tell Digital Stories: Use emerging digital storytelling techniques—such as social media formats and short-form video—to deliver impactful content to our audiences
- Drive Performance: Help ensure our online content hits key performance goals, including traffic, sign-ups, and affiliate journeys
Where you'll work
CONSUMERS ASSOCIATION LTD
2 MARYLEBONE ROAD
LONDON
NW1 4DF
Training
Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.
Training provider
THE PRESS ASSOCIATION LIMITED
Training course
Junior journalist (level 5)
Understanding apprenticeship levels (opens in new tab)
What you'll learn
Course contents
- Undertake research before reporting to ensure that journalistic content/material published or broadcast is accurate, impartial, balanced, engages the audience and is verifiable with industry standard use of English.
- Identify, select, and verify multiple sources of information, including people, reports, data and social media, cross-checking and corroborating when necessary.
- Take accurate, relevant notes when and where needed, use shorthand where required by your employer.
- Assess the strengths/weaknesses of available platforms and where and when journalistic content is likely to work best.
- Assess and produce journalistic content in accordance with legal and regulatory requirements; ethical issues and organisational specifications, alerting senior managers when necessary.
- Make decisions and judgements at speed and when under pressure, on the way stories are researched and presented, aiming to lead when breaking news.
- Find and use contacts to create journalistic content and exclusive stories which meet the needs of the target audience. Verify information from contacts and critically review its short and long-term implications.
- Use audience analytics to evaluate the success of the journalistic content and how that can inform future decision-making.
- Monitor relevant social media on a systematic basis. Proactively seek, verify and curate sources of user-generated content that will help improve targeted content, grow the audience and the depth of engagement.
- Produce journalistic content using language which resonates with the audience as measured by audience analytics, social media interaction and reach or other internal "tools" used by employers to understand audience sentiment.
- Produce journalistic content in multimedia combinations as required which "draw in" the viewer/listener/user to tell the complete story.
- Report live to the audience from the scene of an event using remote technologies.
- Publish journalistic content, using all available tools to enhance the user experience.
- Undertake different types of interviews to extract information, identifying and selecting the right interviewing technique to suit the interviewee and seeking to make a connection with the subject.
- Evaluate answers from interviewees to inform further questioning, probing for detail and inconsistencies in replies given. If needed, identify other people to speak to.
- Check and evaluate own work in relation to industry standards, adhering to employer guidelines. Ensure it is of a quality to maintain the organisation's reputation in the industry.
- Seek constructive feedback from relevant people about your performance; taking action as required.
- Consider the impact of equality and diversity practices on individuals and groups and ensure those practices are inclusive.
- Locate, clean and interrogate datasets to inform content generation.
- Undertake research before reporting to ensure that journalistic content/material published or broadcast is accurate, impartial, balanced, engages the audience and is verifiable with industry standard use of English.
- Identify, select, and verify multiple sources of information, including people, reports, data and social media, cross-checking and corroborating when necessary.
- Take accurate, relevant notes when and where needed, use shorthand where required by your employer.
- Assess the strengths/weaknesses of available platforms and where and when journalistic content is likely to work best.
- Assess and produce journalistic content in accordance with legal and regulatory requirements; ethical issues and organisational specifications, alerting senior managers when necessary.
- Make decisions and judgements at speed and when under pressure, on the way stories are researched and presented, aiming to lead when breaking news.
- Find and use contacts to create journalistic content and exclusive stories which meet the needs of the target audience. Verify information from contacts and critically review its short and long-term implications.
- Use audience analytics to evaluate the success of the journalistic content and how that can inform future decision-making.
- Monitor relevant social media on a systematic basis. Proactively seek, verify and curate sources of user-generated content that will help improve targeted content, grow the audience and the depth of engagement.
- Produce journalistic content using language which resonates with the audience as measured by audience analytics, social media interaction and reach or other internal "tools" used by employers to understand audience sentiment.
- Produce journalistic content in multimedia combinations as required which "draw in" the viewer/listener/user to tell the complete story.
- Report live to the audience from the scene of an event using remote technologies.
- Publish journalistic content, using all available tools to enhance the user experience.
- Undertake different types of interviews to extract information, identifying and selecting the right interviewing technique to suit the interviewee and seeking to make a connection with the subject.
- Evaluate answers from interviewees to inform further questioning, probing for detail and inconsistencies in replies given. If needed, identify other people to speak to.
- Check and evaluate own work in relation to industry standards, adhering to employer guidelines. Ensure it is of a quality to maintain the organisation's reputation in the industry.
- Seek constructive feedback from relevant people about your performance; taking action as required.
- Consider the impact of equality and diversity practices on individuals and groups and ensure those practices are inclusive.
- Locate, clean and interrogate datasets to inform content generation.
Training schedule
- At the training provider and with us
- Our roles are hybrid with 1-2 days a week in the office
Requirements
Essential qualifications
GCSE in:
- english (grade 4)
- Maths (grade 4)
A Level in:
Share if you have other relevant qualifications and industry experience. The apprenticeship can be adjusted to reflect what you already know.
Skills
- Communication skills
- Attention to detail
- Organisation skills
- Presentation skills
- Administrative skills
- Analytical skills
- Logical
- Team working
- Creative
About this employer
Which? is the UK's consumer champion, here to make life simpler, fairer and safer for everyone. As an organisation we're not for profit and all for making consumers more powerful. We impact in key areas such as consumer rights, scams, data protection and unfair pricing. Our investigations go deep and our expert advice is completely impartial. Same goes for our product reviews – our rigorous tests and expert recommendations help consumers to make better decisions. Come and champion consumers with us – it's important work. As people we're brave, caring, rigorous and insightful in the way we connect with each other to make change happen.
Company benefits
Generous 28 days holiday a year plus Bank Holidays & Option to buy additional days
Excellent pension scheme – when you pay in 3%, Which? pays in 6% (rising to 11% after one year of service.)
Disability Confident
A fair proportion of interviews for this apprenticeship will be offered to applicants with a disability or long-term health condition. This includes non-visible disabilities and conditions.
You can choose to be considered for an interview under the Disability Confident scheme. You’ll need to meet the essential requirements to be considered for an interview.
After this apprenticeship
Your earnings can increase over time with an apprenticeship. Find out about potential future pay (opens in new tab).
- Any career progression routes will be discussed upon successful completion of the apprenticeship
Ask a question
The contact for this apprenticeship is:
THE PRESS ASSOCIATION LIMITED
The reference code for this apprenticeship is VAC2000040913.
Apply now
Closes in 13 days (Monday 20 July 2026)
After signing in, you’ll apply for this apprenticeship on the company's website.