Apprenticeship in Marketing

AUSTIN & MACAULEY PUBLISHERS LTD

ELY (CB6 2HY)

Closes on Monday 20 July 2026

Posted on 10 June 2026

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Summary

This position is most suitable for an organised individual with the ability to prioritise and manage a variety of tasks, good organisational skills who is eager to learn and develop within the book industry. The position focusses on helping to position our titles effectively in the market and ensuring they reach the right audiences. 

Wage

£16,640 to £26,436.80, depending on your age

National Minimum Wage

Minimum wage rates (opens in new tab)

Training course
Multi-channel marketer (level 3)
Hours
Monday to Friday 8.30am to 5.00pm with 30 mins unpaid lunch break.

40 hours a week

Start date

Monday 3 August 2026

Duration

1 year 6 months

Positions available

1

Work

Most of your apprenticeship is spent working. You’ll learn on the job by getting hands-on experience.

What you'll do at work

  • Receive on the job training on how to create and assist in the execution of creative marketing plans and campaigns for assigned authors and titles.
  • Receive on the job training on how to create and assist in the planning and execution of seasonal campaigns.
  • Communicate directly with authors or prospects to nurture relationships via email and phone.
  • Employ marketing analytics to gather important intel on specific books and work with the Team Lead to adjust marketing campaigns and strategies as needed in response to collected data and other feedback.
  • Update databases and inventories with the required information.
  • Writing creative copy for book pitches to the trade.
  • Identifying possible marketing opportunities by conversing with authors and developing a marketing plan according to their book’s/books’ demands and needs.
  • Organise physical submissions for key titles to bookstores and media outlets.
  • Identify and recommend titles for promotional opportunities with key stakeholders
  • Prepare and deliver promotional presentations to the trade where applicable to garner sales.
  • Assist with creative Digital Marketing tasks as assigned by Team Lead. These could be social media sign-offs, creative written/digital assets for use on social media platforms and the Austin Macauley Website.

Where you'll work

UNITS 1 & 1B SEDGEWAY
BUSINESS PARK
COMMON RD
ELY
CB6 2HY

Training

Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.

Training provider

CAMBRIDGE MARKETING COLLEGE LIMITED

Training course

Multi-channel marketer (level 3)

Understanding apprenticeship levels (opens in new tab)

What you'll learn

Course contents
  • Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
  • Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
  • Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
  • Use research/survey software to gather audience insight and/or evaluation to support the project.
  • Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
  • Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
  • Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
  • Use software to design and create marketing assets to meet the technical specification.
  • Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
  • Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
  • Use a content management system to publish text, images, and video/animated content.
  • Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
  • Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
  • Identify and use data and technologies to achieve marketing objectives.
  • Monitor and amend campaigns to meet budget requirements including time and monetary costs.
  • Review campaigns regularly to ensure effectiveness, to optimise the results.
  • Measure and evaluate campaign delivery to identify areas for improvement.
  • Use data analysis tools to record, interpret and analyse customer or campaign data.
  • Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
  • Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
  • Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
  • Use research/survey software to gather audience insight and/or evaluation to support the project.
  • Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
  • Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
  • Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
  • Use software to design and create marketing assets to meet the technical specification.
  • Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
  • Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
  • Use a content management system to publish text, images, and video/animated content.
  • Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
  • Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
  • Identify and use data and technologies to achieve marketing objectives.
  • Monitor and amend campaigns to meet budget requirements including time and monetary costs.
  • Review campaigns regularly to ensure effectiveness, to optimise the results.
  • Measure and evaluate campaign delivery to identify areas for improvement.
  • Use data analysis tools to record, interpret and analyse customer or campaign data.

Training schedule

Office Based Monday to Friday.

More training information

Training will be provided internally and by Cambridge Marketing College.

Requirements

Essential qualifications

GCSE in:

English and Maths (grade 5)

Share if you have other relevant qualifications and industry experience. The apprenticeship can be adjusted to reflect what you already know.

Skills

  • Communication skills
  • IT skills
  • Attention to detail
  • Organisation skills
  • Customer care skills
  • Problem solving skills
  • Administrative skills
  • Number skills
  • Analytical skills
  • Logical
  • Team working
  • Creative
  • Initiative
  • Non judgemental
  • Patience
  • Physical fitness

About this employer

Austin Macauley Publishers are a proud and independent publishing house that enjoys working with a universal author base, opening us to a wide variety of genres, cultures, faiths and different ideologies and perspectives. Our mission is to “bring the world closer, one book at a time” and make the world of publishing more accessible to the world by giving new writers a chance and becoming “the beginning of every story”. An exciting opportunity has arisen in our company for an enthusiastic marketing apprentice to join our growing Media and Communications Team.

http://www.austinmacauley.com (opens in new tab)

After this apprenticeship

The apprentice will be made up to a Marketing Coordinator after the course has finished.

Ask a question

The contact for this apprenticeship is:

AUSTIN & MACAULEY PUBLISHERS LTD

Amanda Harrison

amanda.harrison@austinmacauley.com

02035 150374

The reference code for this apprenticeship is VAC2000036524.

Apply now

Closes on Monday 20 July 2026