Social Media Apprentice
GEAR4MUSIC LIMITED
York (YO26 4GN)
Closes in 21 days (Monday 29 June 2026)
Posted on 8 June 2026
Contents
Summary
We have an exciting opportunity for a Social Media Apprentice to join our growing marketing team!
- Wage
-
£16,432 for your first year, then could increase depending on your age
National Minimum Wage rate for apprentices
- Training course
- Multi-channel marketer (level 3)
- Hours
-
Monday to Thursday 9:00am - 5.30pm and Friday 9:00am to 5:00pm.
39 hours 30 minutes a week
- Start date
-
Saturday 1 August 2026
- Duration
-
1 year 6 months
- Positions available
-
1
Work
Most of your apprenticeship is spent working. You’ll learn on the job by getting hands-on experience.
What you'll do at work
As a Social Media Apprentice, you’ll support the Social Media Manager and wider organic marketing team in creating engaging content, managing social channels, and helping bring the Gear4music brand to life online.
You’ll gain practical experience across content creation, campaign support, community engagement, social media strategy, and digital marketing performance.
You will be given OTJ time to complete your studies, develop your skills, and focus on growing within the world of Digital Marketing.
Social Media Content & Campaign Support
- Support the marketing team in delivering engaging social media and digital campaigns.
- Assist with planning, scheduling, and publishing content across our social media channels.
- Help create engaging social content including short-form video, imagery, captions, and stories.
- Work closely with designers, videographers, and marketers to help bring campaigns and promotions to life.
- Assist with product launches, seasonal campaigns, and brand activity across social platforms.
- Liaise with internal teams to support campaign briefs, creative requirements, and content delivery.
- Support with regular and ad-hoc reporting across social and digital campaigns.
Community Engagement & Trend Monitoring
- Help monitor comments, messages, and audience engagement across social channels.
- Support maintaining a consistent tone of voice and brand presence online.
- Monitor social media trends, creators, and emerging content opportunities relevant to musicians and music enthusiasts.
- Research competitors, trends, and platform updates to help identify new opportunities for content and engagement.
- Bring forward new ideas and trends for social content and campaign testing.
Performance, Insights & Learning
- Support the team in tracking social media performance and engagement metrics.
- Learn how social media contributes to wider marketing and commercial objectives.
- Gain exposure to tools, platforms, and workflows used within a fast-paced eCommerce marketing team.
- Develop an understanding of analytics, campaign reporting, SEO, and wider digital marketing best practices.
- Learn how data and insights are used to improve content performance and audience engagement.
- Complete coursework and learning objectives as part of your apprenticeship programme, applying your learning in a real-world marketing environment.
Where you'll work
Holgate Park Drive
York
YO26 4GN
Training
Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.
Training provider
ESTIO TRAINING LIMITED
Training course
Multi-channel marketer (level 3)
Understanding apprenticeship levels (opens in new tab)
What you'll learn
Course contents
- Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
- Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
- Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
- Use research/survey software to gather audience insight and/or evaluation to support the project.
- Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
- Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
- Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
- Use software to design and create marketing assets to meet the technical specification.
- Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
- Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
- Use a content management system to publish text, images, and video/animated content.
- Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
- Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
- Identify and use data and technologies to achieve marketing objectives.
- Monitor and amend campaigns to meet budget requirements including time and monetary costs.
- Review campaigns regularly to ensure effectiveness, to optimise the results.
- Measure and evaluate campaign delivery to identify areas for improvement.
- Use data analysis tools to record, interpret and analyse customer or campaign data.
- Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
- Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
- Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
- Use research/survey software to gather audience insight and/or evaluation to support the project.
- Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
- Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
- Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
- Use software to design and create marketing assets to meet the technical specification.
- Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
- Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
- Use a content management system to publish text, images, and video/animated content.
- Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
- Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
- Identify and use data and technologies to achieve marketing objectives.
- Monitor and amend campaigns to meet budget requirements including time and monetary costs.
- Review campaigns regularly to ensure effectiveness, to optimise the results.
- Measure and evaluate campaign delivery to identify areas for improvement.
- Use data analysis tools to record, interpret and analyse customer or campaign data.
Training schedule
Requirements
Essential qualifications
GCSE in:
- English (grade A*-C or 9 to 4)
- Maths (grade A*-C or 9 to 4)
Share if you have other relevant qualifications and industry experience. The apprenticeship can be adjusted to reflect what you already know.
Skills
- Communication skills
- IT skills
- Attention to detail
- Organisation skills
- Presentation skills
- Administrative skills
- Creative
Other requirements
- A genuine interest in social media, digital marketing, and content creation.
- Passion for music, musicians, or the music industry.
- Familiarity with platforms such as TikTok, Instagram, YouTube, and Facebook.
- Creativity and enthusiasm for creating and ideating engaging content.
- Strong attention to detail and organisational skills.
- Excellent written and verbal communication skills.
- Minimum of 5 GCSEs (A*-C or 9 to 4) including English & Maths.
- A willingness to learn, take initiative, and contribute ideas.
- Ability to quickly learn new tools, software, and marketing platforms.
- Comfortable working collaboratively with creative and marketing teams.
About this employer
Gear4music is one of the world’s largest and fastest-growing music retailers, serving musicians across Europe and beyond. Founded in 2003, our mission is simple: to make buying and playing musical instruments easy and affordable for musicians at every level.
Today, we offer over 64,000 products to customers in 190 countries through 20 localised websites, supported by a team of approx. 500 people across five countries. Now, as we enter our next phase of growth, we’re investing heavily in building a best-in-class marketing team to accelerate our European expansion. This is a fantastic opportunity to kickstart your career with a Digital Marketing Apprenticeship within a fast-paced, creative, and data-driven environment.
After this apprenticeship
Socail Media Executive & Manager roles.
Ask a question
The contact for this apprenticeship is:
ESTIO TRAINING LIMITED
The reference code for this apprenticeship is VAC2000035679.
Apply now
Closes in 21 days (Monday 29 June 2026)
After signing in, you’ll apply for this apprenticeship on the company's website.