Apprentice Digital Social Media Advertising and Marketing
T K COPE MOTO LTD
COLCHESTER (CO2 8JW)
Closes in 15 days (Saturday 13 June 2026)
Posted on 29 May 2026
Contents
Summary
The candidate will be working closely with current staff members to post on social media regular updates on sales offers and our off-site activities. As well as being responsible for updating our vehicle stock and accessories on numerous sales platforms, which includes still photography and video.
- Wage
-
£13,312 for your first year, then could increase depending on your age
National Minimum Wage rate for apprentices
- Training course
- Multi-channel marketer (level 3)
- Hours
-
Monday to Friday 8:00am - 5:00pm with possibility of Saturday. As well as a lunch break each day from 12:30pm - 1:30pm.
32 hours a week
- Start date
-
Monday 15 June 2026
- Duration
-
1 year 6 months
- Positions available
-
1
Work
Most of your apprenticeship is spent working. You’ll learn on the job by getting hands-on experience.
What you'll do at work
Day-to-day responsibilities will include:
- Remove all sold items from sales platforms.
- Market new sales items daily.
- Check all social media posts for responses and complete them.
- Check all marketing information is present and up-to-date on displays.
- Post new and informative information on social media platforms.
Where you'll work
1 GRANGE FARM ROAD
COLCHESTER
CO2 8JW
Training
Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.
Training provider
COLCHESTER INSTITUTE
Training course
Multi-channel marketer (level 3)
Understanding apprenticeship levels (opens in new tab)
What you'll learn
Course contents
- Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
- Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
- Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
- Use research/survey software to gather audience insight and/or evaluation to support the project.
- Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
- Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
- Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
- Use software to design and create marketing assets to meet the technical specification.
- Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
- Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
- Use a content management system to publish text, images, and video/animated content.
- Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
- Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
- Identify and use data and technologies to achieve marketing objectives.
- Monitor and amend campaigns to meet budget requirements including time and monetary costs.
- Review campaigns regularly to ensure effectiveness, to optimise the results.
- Measure and evaluate campaign delivery to identify areas for improvement.
- Use data analysis tools to record, interpret and analyse customer or campaign data.
- Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
- Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
- Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
- Use research/survey software to gather audience insight and/or evaluation to support the project.
- Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
- Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
- Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
- Use software to design and create marketing assets to meet the technical specification.
- Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
- Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
- Use a content management system to publish text, images, and video/animated content.
- Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
- Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
- Identify and use data and technologies to achieve marketing objectives.
- Monitor and amend campaigns to meet budget requirements including time and monetary costs.
- Review campaigns regularly to ensure effectiveness, to optimise the results.
- Measure and evaluate campaign delivery to identify areas for improvement.
- Use data analysis tools to record, interpret and analyse customer or campaign data.
Training schedule
- The apprentice will be working towards the Multi-Channel Marketer Level 3 Apprenticeship Standard.
- All delivered within the workplace via online training and at Colchester Institute Campus every other week.
More training information
The company is closed on Mondays; however, college attendance takes place every other Monday and is included within working hours.
Requirements
Essential qualifications
GCSE in:
Share if you have other relevant qualifications and industry experience. The apprenticeship can be adjusted to reflect what you already know.
Skills
- Communication skills
- IT skills
- Attention to detail
- Customer care skills
- Presentation skills
- Administrative skills
- Logical
- Team working
- Creative
Other requirements
- Reliable transport needed to ensure you get to work on time.
About this employer
TK Cope Moto was originally established by Mr Ken Cope in 1964. The original premises where in the United Kingdom's smallest town; Manningtree and the Yamaha franchise was obtained in 1979. This was the start of a longstanding relationship between the Cope family and Yamaha Motor UK. In 1983, TK Cope moved into Military Road just outside Colchester town. The premises in Military Road were rather cramped and restrictive but with our personal service and genuine enthusiasm for motorcycles we kept a very loyal customer base. However over time as the business grew there was once again need for more space. In March 2009 after the retirement of Mr Ken Cope senior we moved once again to a larger premises off Whitehall Road Colchester. This has proved the way forward as business has flourished and the new premises have evoked a rejuvenated atmosphere and keen interest in motorcycling and the after market it creates.
https://tkcope.co.uk/ (opens in new tab)
Company benefits
- Option to join company pension.
After this apprenticeship
- We have offered a career previously to many of our young employees.
- You will meet many people in the motorcycle industry should you wish to continue in this market sector.
Ask a question
The contact for this apprenticeship is:
COLCHESTER INSTITUTE
Colchester Institute - Apprenticeships Team
ci.apprenticeships@colchester.ac.uk
01206712043
The reference code for this apprenticeship is VAC2000028460.
Apply now
Closes in 15 days (Saturday 13 June 2026)
After signing in, you’ll apply for this apprenticeship on the company's website.