Digital Marketing Apprentice

SWAN SOLICITORS LTD

MANCHESTER (M4 5JW)

Closes in 9 days (Thursday 30 April 2026 at 11:59pm)

Posted on 20 April 2026

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Summary

A law firm in Manchester city centre has an opportunity for an apprentice to join them. You will gain an understanding of how the business works and the law. This will allow you to use your creativity to support the development and execution of a marketing strategy that builds brand awareness.

Wage

£18,000 a year

Check minimum wage rates (opens in new tab)

Training course
Multi-channel marketer (level 3)
Hours
Monday to Friday, 9.00am to 5.00pm.

37 hours 30 minutes a week

Start date

Monday 25 May 2026

Duration

1 year 6 months

Positions available

1

Work

Most of your apprenticeship is spent working. You’ll learn on the job by getting hands-on experience.

What you'll do at work

  • Writing and scheduling social media posts across multiple platforms
  • Monitoring social media comments, messages, and engagement
  • Tracking post-performance (likes, shares, reach)
  • Assisting with blog posts, landing pages, and website content
  • Creating visuals using tools like Canva or Adobe Express
  • Updating website content via a CMS (e.g. WordPress)
  • Proofreading and checking content for accuracy and brand tone
  • Building and updating email lists
  • Creating and sending email campaigns
  • Tracking open rates, click‑throughs, and conversions
  • Supporting newsletter production
  • Carrying out keyword research
  • Writing or optimising content for SEO
  • Adding meta titles and descriptions
  • Monitoring website traffic using Google Analytics
  • Assisting with Google Ads or social media ad campaigns
  • Reporting on ad results (clicks, impressions, conversions)
  • Collecting and analysing campaign data
  • Creating simple reports and dashboards
  • Tracking KPIs such as engagement, reach, leads, or conversions
  • Sharing insights with Management
  • Researching competitors’ online presence
  • Monitoring industry trends
  • Supporting campaign planning with research findings
  • Gathering customer insights and feedback and creating case      studies
  • Supporting the marketing calendar and campaign planning
  • Updating marketing databases and CRM systems

Where you'll work

SWAN BUILDING
20 SWAN STREET
MANCHESTER
M4 5JW

Training

Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.

Training provider

UNIVERSITY ACADEMY 92 LIMITED

Training course

Multi-channel marketer (level 3)

Understanding apprenticeship levels (opens in new tab)

What you'll learn

Course contents
  • Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
  • Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
  • Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
  • Use research/survey software to gather audience insight and/or evaluation to support the project.
  • Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
  • Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
  • Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
  • Use software to design and create marketing assets to meet the technical specification.
  • Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
  • Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
  • Use a content management system to publish text, images, and video/animated content.
  • Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
  • Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
  • Identify and use data and technologies to achieve marketing objectives.
  • Monitor and amend campaigns to meet budget requirements including time and monetary costs.
  • Review campaigns regularly to ensure effectiveness, to optimise the results.
  • Measure and evaluate campaign delivery to identify areas for improvement.
  • Use data analysis tools to record, interpret and analyse customer or campaign data.
  • Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
  • Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
  • Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
  • Use research/survey software to gather audience insight and/or evaluation to support the project.
  • Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
  • Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
  • Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
  • Use software to design and create marketing assets to meet the technical specification.
  • Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
  • Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
  • Use a content management system to publish text, images, and video/animated content.
  • Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
  • Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
  • Identify and use data and technologies to achieve marketing objectives.
  • Monitor and amend campaigns to meet budget requirements including time and monetary costs.
  • Review campaigns regularly to ensure effectiveness, to optimise the results.
  • Measure and evaluate campaign delivery to identify areas for improvement.
  • Use data analysis tools to record, interpret and analyse customer or campaign data.

Training schedule

Training for the apprentice will take place at the University Academy 92 (UA92) campus in Manchester, primarily one day a week. We also offer the flexibility of virtual sessions to accommodate your schedule.

UA92 Campus
Brian Statham Way
Old Trafford
Stretford
Manchester
M16 0PU

More training information

University Academy 92 (UA92) was founded by Gary Neville and the Class of 92, who were inspired by the teachings of Sir Alex Ferguson. Driven by a desire to give back and create opportunities for young people, they partnered with Lancaster University and a line up of exciting industry partners to establish a different kind of higher education institution.

Requirements

Essential qualifications

GCSE in:

  • English (grade A-C or Grade 4 and above)
  • Maths (grade A-C or Grade 4 and above)

Share if you have other relevant qualifications and industry experience. The apprenticeship can be adjusted to reflect what you already know.

Skills

  • Communication skills
  • IT skills
  • Attention to detail
  • Organisation skills
  • Presentation skills
  • Administrative skills
  • Team working
  • Creative
  • Initiative
  • Interest in the law

About this employer

Swan Solicitors is a Manchester based Law Firm which helps people get their lives back on track by not only offering specialised legal advice, but also championing legal wellbeing through strategic partnerships with charities and support organisations, to provide a truly 360 degree solution to legal problems.

They have supported over 1000 clients and have recovered over 2 million pounds for them. They are highly rated with 30 years experience.

https://swansolicitors.com/ (opens in new tab)

After this apprenticeship

The opportunity for further study and a permanent position would be available after successful a probation period and successful completion of the apprenticeship.  

Ask a question

The contact for this apprenticeship is:

UNIVERSITY ACADEMY 92 LIMITED

Jenny Jones

jenny.jones@ua92.ac.uk

The reference code for this apprenticeship is VAC2000025974.

Apply now

Closes in 9 days (Thursday 30 April 2026 at 11:59pm)