Digital Marketing Apprenticeship (content writer)

SOFT SURFACES LTD

WILMSLOW (SK9 5AR)

Closes in 31 days (Saturday 24 January 2026)

Posted on 24 December 2025


Summary

Do you have an interest in creating content which will be viewed by thousands of people throughout the UK? Would you like to write content for a variety of different niches and learn great skills along the way? Our business is looking for young, passionate content writers to join our amazing team based in Wilmslow!

Wage

£14,918.80 for your first year, then could increase depending on your age

National Minimum Wage rate for apprentices

Check minimum wage rates (opens in new tab)

Training course
Multi-channel marketer (level 3)
Hours
Monday to Friday. Shifts TBC.

38 hours a week

Start date

Tuesday 24 February 2026

Duration

1 year 4 months

Positions available

1

Work

Most of your apprenticeship is spent working. You’ll learn on the job by getting hands-on experience.

What you'll do at work

You'll learn how to:

  • Work with an experienced team to understand what the aim of the content piece is
  • Learn new tools that will help with your content writing
  • Researching into the topic that your content piece is about
  • Apply SEO content writing practices to increase traffic to websites/social media profiles
  • Produce content in a variety of formats (e.g. blogs, explanations, updates)
  • Perform keyword research
  • Structure your content around videos/images
  • Conduct research on Google Analytics to understand how your content is performing and how you could improve it
  • Creating content for a wide variety of different niches
  • Learning how to optimise content for search engines like Google
  • Become an expert with content writing tools

Where you'll work

35 WATER LANE
WILMSLOW
SK9 5AR

Training

Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.

Training provider

NOWSKILLS LIMITED

Training course

Multi-channel marketer (level 3)

Understanding apprenticeship levels (opens in new tab)

What you'll learn

Course contents
  • Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
  • Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
  • Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
  • Use research/survey software to gather audience insight and/or evaluation to support the project.
  • Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
  • Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
  • Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
  • Use software to design and create marketing assets to meet the technical specification.
  • Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
  • Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
  • Use a content management system to publish text, images, and video/animated content.
  • Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
  • Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
  • Identify and use data and technologies to achieve marketing objectives.
  • Monitor and amend campaigns to meet budget requirements including time and monetary costs.
  • Review campaigns regularly to ensure effectiveness, to optimise the results.
  • Measure and evaluate campaign delivery to identify areas for improvement.
  • Use data analysis tools to record, interpret and analyse customer or campaign data.
  • Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
  • Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
  • Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
  • Use research/survey software to gather audience insight and/or evaluation to support the project.
  • Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
  • Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
  • Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
  • Use software to design and create marketing assets to meet the technical specification.
  • Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
  • Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
  • Use a content management system to publish text, images, and video/animated content.
  • Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
  • Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
  • Identify and use data and technologies to achieve marketing objectives.
  • Monitor and amend campaigns to meet budget requirements including time and monetary costs.
  • Review campaigns regularly to ensure effectiveness, to optimise the results.
  • Measure and evaluate campaign delivery to identify areas for improvement.
  • Use data analysis tools to record, interpret and analyse customer or campaign data.

Training schedule

This training schedule has not been finalised. Check with this employer if you’ll need to travel to a college or training location for this apprenticeship.

More training information

Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.

Requirements

Share if you have other relevant qualifications and industry experience. The apprenticeship can be adjusted to reflect what you already know.

Skills

  • Communication skills
  • Attention to detail
  • Organisation skills
  • Team working
  • Creative
  • Initiative
  • Content writing

Other requirements

  • Genuine interest in content writing
  • A team-player
  • Desire to learn new content techniques
  • Can face criticism to help improve their writing
  • A personable individual
  • Effective time management
  • Great attention to detail
  • Amazing communication skills
  • Qualifications based around the role
  • Experience using the Microsoft Office package

About this employer

We have been established as Soft Surfaces Ltd since 1997 and have a great deal of experience in dealing with various projects in the sport and play industry.

Over the last 10 years we have expanded rapidly to become one of the leading playground and sport facility installers in the UK. We have completed numerous installations of safe play area flooring, synthetic sports pitches and multi use games areas in a range of designs and sizes.

https://www.softsurfaces.co.uk/ (opens in new tab)

After this apprenticeship

The successful candidate may be offered a full-time position upon completion of the apprenticeship. 

Ask a question

The contact for this apprenticeship is:

NOWSKILLS LIMITED

The reference code for this apprenticeship is VAC2000006479.

Apply now

Closes in 31 days (Saturday 24 January 2026)

After signing in, you’ll apply for this apprenticeship on the company's website.