Digital Marketing Apprentice


University of Wolverhampton, TF2 9FT

Closes in 5 days (Sunday 28 July at 11:59pm)

Posted on 10 July 2024


As our new marketing assistant, we’ll mentor and support you throughout the whole process. Don’t worry about being thrown in at the deep end, or having to go it alone— we’ll walk with you from the beginning, starting off with the foundations of marketing and working through to more complex tasks across email, copywriting, social media and video.

Annual wage
£15,000 a year

Minimum wage rates (opens in new tab)

The pay may be negotiated and may rise after a probation period has been successfully completed.

Training course
Multi-channel marketer (level 3)
Monday - Friday 37.5 hours per week. Working hours to be confirmed during interview

37 hours a week

Possible start date

Thursday 15 August


1 Year 6 Months

Positions available



As an apprentice, you’ll work at a company and get hands-on experience. You’ll gain new skills and work alongside experienced staff.

What you’ll do at work

  • Multi channel marketer apprenticeship standard level 3
  • Mentor support in the workplace
  • Allocated assessor from Telford College
  • Day release at Telford College

Where you’ll work

Business & Technology Centre

Telford Innovation Campus

University of Wolverhampton



An apprenticeship includes regular training with a college or other training organisation. At least 20% of your working hours will be spent training or studying.

College or training organisation


Your training course

Multi-channel marketer (level 3)

Equal to A level

Course contents
  • Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
  • Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
  • Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
  • Use research/survey software to gather audience insight and/or evaluation to support the project.
  • Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
  • Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
  • Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
  • Use software to design and create marketing assets to meet the technical specification.
  • Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
  • Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
  • Use a website content management system to publish text, images, and video/animated content.
  • Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
  • Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
  • Identify and use data and technologies to achieve marketing objectives.
  • Monitor and amend campaigns to meet budget requirements including time and monetary costs.
  • Review campaigns regularly to ensure effectiveness, to optimise the results.
  • Measure and evaluate campaign delivery to identify areas for improvement.
  • Use data analysis tools to record, interpret and analyse customer or campaign data.
  • Your training plan

    This training plan has not been finalised. Check with this employer if you’ll need to travel to a college or training location for this apprenticeship.


    Essential qualifications

    GCSE or equivalent in:

    • English (grade C / 4)
    • Maths (grade C / 4)

    Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.


    • Communication skills
    • Organisation skills
    • Creative
    • Initiative

    About this company

    In 2003, when university friends Jack Churchill and Toby Sutton decided to swap the campus pool table for conference rooms and take their passions for inclusivity, education and tech to establish an organisation to benefit those who think differently. Text-to-speech tech caught their eye early on. The idea of simply scanning a line of printed text and hearing it aloud was music to Jack and Toby’s ears. With Jack’s first-hand experience of learning with dyslexia, he knew this technology would be a game-changer for those who think differently. And just like that, Scanning Pens was born. 6 offices. 5 countries. 2 BETT Awards. And an impressive Queen’s Award for Enterprise later. Jack and Toby decided to expand their portfolio of brands to offer more ways to reach and support the communities they care about. Empowering Tech is the holding company and Scanning Pens, Squid People, Wizcom Tech and Succeed With Dyslexia are subsidiaries. (opens in new tab)

    After this apprenticeship

    • Marketing executive
    • Social media executive
    • Copy writer

    Ask a question

    The contact for this apprenticeship is:


    Chris Field


    The reference code for this apprenticeship is VAC1000262829.

    Apply now

    Closes in 5 days (Sunday 28 July at 11:59pm)

    When you apply, you’ll be asked to sign in with a GOV.UK One Login. You can create one at the same time as applying for this apprenticeship.