Marketing and Social Media Apprentice DOBSON FINE JEWELLERY LTD

Dobson Fine Jewellery is a family owned business that specialise in jewellery, watches and trading. Our team travel up and down the country in search of rare and exciting antique jewellery. Every piece on our site has been hand selected based on it's quality, condition and history. We are looking for an apprentice to join our growing team.

This apprenticeship requires you to apply through the employer's website.

Apply now

Closing date: 23 Apr 2024

Apprenticeship summary

  • Annual wage

    £14,560.00

  • Working week

    Between 08.45 - 16.45, Monday to Friday.

    Total hours per week: 40

  • Expected duration

    18 Months

  • Possible start date

    30 Apr 2024

  • Date posted

    03 Apr 2024

  • Apprenticeship level

    Advanced
    Level 3 (A level)

  • Reference number

    VAC1000241786

  • Positions

    1 available

What you will do in your working day

Dobson Fine Jewellery Ltd is a family owned business that specialises with jewellery, watches and trading.

Antiques has been in the family for decades, our team travel up and down the Country in search of rare and exciting antique jewellery. Every piece on our site has been hand selected based on it's quality, condition and history. We are looking for a marketing apprentice to join our growing team.

As a Multi-Channel Marketer Apprentice, you help with planning, creating, and implementing, impactful marketing campaigns.

The job will have a key focus on the jewellery and watches and the retail of jewellery/watches in store and via social media and website etc.

Multi-Channel Marketers will sit within a specific company/ agency, marketing deliverables & advice to external clients, or within an internal marketing team, delivering marketing activities to drive that business.

As part of the Marketing team, the multi-channel marketers will contribute to the implementation of the Marketing strategy and plans. They will be responsible for delivering day-to-day marketing activities across a multitude of platforms, channels and systems that are essential to the Marketing function and activities of the company.

  • As well as a range of administrative support where required.
  • Day to day admin tasks to support the daily running of the office.
  • Answering calls and directing to the relevant staff.
  • Responding to customer enquiries via telephone and email.
  • Supporting the team within the department.
  • To carry out any other duties and responsibilities within your capabilities as reasonably directed by the line manager.

The training you will be getting

You will be completing the Level 3 Multi-channel Marketer Apprenticeship.

(N.B. Formally Digital Marketer Level 3. As of Dec 2023, Digital Marketer has been updated to Multi-Channel Marketer. This new standard expands on the curriculum and provides learning on all aspects of marketing instead of solely focusing on digital marketing).

As a Multi-Channel Marketer Apprentice, you help with planning, creating and implementing, impactful marketing campaigns across digital platforms. As part of the Marketing team, the multi-channel marketers will contribute to the implementation of the Marketing strategy and plans. They will be responsible for delivering day-to-day marketing activities across a multitude of platforms, channels and systems that are essential to the Marketing function and activities of the company.

Training is a blended learning delivery model: online learning, classroom sessions, work-based training, independent research, workplace projects, one-to-one support and training. Your training will include:

  • Creating your Portfolio.
  • Marketing Principles & Theory.
  • Branding Theory and Effective Communication.
  • Understanding your Audience & Customer Journey.
  • Research Methodologies and Competitor Analysis.
  • Understanding Business Vision and Objectives.
  • Budget Management – Understanding ROI.
  • Marketing Campaign Planning and Scheduling.
  • Marketing Plan Implementation.
  • Content Creation:Planning and Development.
  • Content Creation:Tools (Practical).
  • Copywriting – Persuasive writing techniques.
  • Quality, Standards and Legislation.
  • SEO: Introduction.
  • CMS/WordPress & Cornerstone Content.
  • Metrics & Analytics: Measurement tools.
  • Reports & Optimisation: Google Analytics.

For the Multi-Channel Marketer apprenticeship, there is an end point assessment. This is done in the final part of the apprenticeship and is how the apprentice is judged on their learning and will include: 

  • Producing a written Report.
  • Portfolio of evidence based work.
  • Presentation and Q&A.
  • Professional Discussion based on Portfolio.

For a full overview of the Multi-channel Marketer standard visit https://www.instituteforapprenticeships.org/apprenticeship-standards/multi-channel-marketer

What to expect at the end of your apprenticeship

This is an opportunity for the right candidate to create an opportunity to progress in a career they wish to pursue and gain full time employment. 


Requirements and prospects

Desired skills and personal qualities

Communication skills, Attention to detail, Organisation skills, Customer care skills, Presentation skills, Analytical skills, Logical, Team working, Creative

Qualifications

GCSE or equivalent English (Grade C / 4 or above) Essential
GCSE or equivalent Maths (Grade C / 4 or above) Essential

Things to consider

Day to day admin tasks to support the daily running of the office. Answering calls and directing to the relevant staff. Responding to customer enquiries via telephone and email. Supporting the team within the department.

About the employer

Dobson Fine Jewellery Ltd is a family owned business that specialises with jewellery, watches and trading. Antiques has been in the family for decades, our team travel up and down the Country in search of rare and exciting antique jewellery. Every piece on our site has been hand selected based on it's quality, condition and history. They are looking for a marketing apprentice to join their growing team.

Employer

DOBSON FINE JEWELLERY LTD

Address

Stone Road

Stoke-On-Trent

ST4 8NG

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Training

Training provider

THE WEST MIDLANDS CREATIVE ALLIANCE LIMITED

Adjustments for experience

You could reduce your training time, or finish your apprenticeship faster, if you have relevant prior learning or experience. This could be relevant:

  • training
  • qualifications, like an NVQ in a relevant field
  • industry or sector experience

Apprenticeship standard

Multi-channel marketer

Level 3 (A level)

Demonstrating experience

If your application is successful, you will have a chance to discuss your relevant prior learning or experience with your training provider and employer. You will all need to agree any adjustments to your training plan.

You should be prepared to show your competence, and evidence of relevant qualifications


Employer's Application Instructions

This apprenticeship requires you to apply through the employer's website.

Apply now

Closing date: 23 Apr 2024