Apprentice - Cruise Communication & Engagement Executive HAYS TRAVEL LIMITED

Hays Travel apprenticeships are an exciting and credible alternative to other educational routes, where you will still continue your studies working towards a nationally recognised apprenticeship programme. Alongside valuable on-the job experience, you’ll also get a salary at the end of every month!

This apprenticeship requires you to apply through the employer's website.

Apply now

Closing date: 17 May 2024

Apprenticeship summary

  • Annual wage


  • Working week

    Days and shifts are to be confirmed.

    Total hours per week: 37.5

  • Expected duration

    12 Months

  • Possible start date

    02 Sep 2024

  • Date posted

    22 Jan 2024

  • Apprenticeship level

    Level 2 (GCSE)

  • Reference number


  • Positions

    1 available

What you will do in your working day

Earn while you learn with our award-winning training team.
An exciting opportunity to join our Cruise Commercial team based here in our Head Office in Sunderland.
The aim of this role is to increase sales and profitability for Cruise products through local, regional and national events, to manage our Meet & Greet team and to suggest a communication/motivational plan to develop our Ocean, River & Luxury Cruise Experts to increase sales/profitability in store. You would also assist with our Charters and attend Cruise events as part of this role.

Key Responsibilities

  • Produce detailed proposals for events (including timelines, venues, suppliers, staffing and budgets)
  • Liaise with sales and marketing teams to publicise and promote the events
  • Manage all pre-event planning, including communication to suppliers and sales packs to sales staff prior to the event.
  • Coordinate suppliers and trouble shoot on the day of the event to ensure that all runs smoothly and to budget.
  • Analyse sales performance and key learnings of each event by evaluating the profitability, customer feedback and supplier feedback.
  • Evaluate and manage the numbers for our Meet and Greet team and ensure that we are adequately staffed for each cruise arrival in each port in the UK and the Hays Travel exclusive charters from regional airports.
  • Work with Head of Cruise to develop and implement a plan for our Cruise Experts to support, encourage, communicate and develop them.
  • Ensure that Hays charters are pushed and promoted throughout the network.
  • Liaising with suppliers and co-ordinating Cruise Training for our Access to Travel and Apprentices
  • Create and upload weekly Cruise Team Talk content to keep agents up to date on Cruise News Create and upload bi- weekly Cruise Newsletter
  • Update and communicate Cruise Campaigns and Incentives
  • Building relationships and working closely with DSMs/RSMs

Competencies Required

  • Capable of demonstrating a strong attention to detail
  • Ability to prioritise workload and work to deadlines of self and others
  • Positive attitude with a commitment to providing a safe environment for people to work in
  • Promote and maintain the profile of health & safety
  • Proactive and self-motivated with a hands-on approach 
  • Ability to communicate and influence at all levels within the organisation

Technical Skills Required

  • Basic knowledge of computer systems i.e. Microsoft Word and Excel with the ability to utilise its key functionalities
  • Strong attention to detail and accuracy skills
  • File management skills
  • Web Navigation Skills

The training you will be getting

Our in-house experienced learning and development coaches are on hand to give you expert advice, one-to-one support and award-winning training throughout your apprenticeship.

Many of our team leaders and managers started their careers as apprentices - so there’ll always be someone there to offer you help and guidance on the job.

  • You will work towards a Level 2 Customer Service Apprenticeship, including Functional Skills in English and maths if required

What to expect at the end of your apprenticeship

  • We pride ourselves on our training and progression opportunities and many of our current managers started with us as an apprentice

Requirements and prospects

Desired skills and personal qualities

Communication skills, Passion for Travel industry


GCSE or equivalent GCSE (Grade 4 - 9) Essential

About the employer

Our head office is home to over 500 employees and is the hub of our activity.




Gilbridge House

Keel Square



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Training provider


Adjustments for experience

You could reduce your training time, or finish your apprenticeship faster, if you have relevant prior learning or experience. This could be relevant:

  • training
  • qualifications, like an NVQ in a relevant field
  • industry or sector experience

Apprenticeship standard

Customer service practitioner

Level 2 (GCSE)

Demonstrating experience

If your application is successful, you will have a chance to discuss your relevant prior learning or experience with your training provider and employer. You will all need to agree any adjustments to your training plan.

You should be prepared to show your competence, and evidence of relevant qualifications

Employer's Application Instructions

This apprenticeship requires you to apply through the employer's website.

Apply now

Closing date: 17 May 2024