Digital Marketer Apprentice (The Kick Start Academy) THE KICK START ACADEMY GROUP LTD

This is a fantastic opportunity for the right candidate to earn a salary and gain a level 3 qualifications. Responsible for the design, delivery, and monitoring of all marketing strategies. Evaluate customer research, market conditions and competitor data. Develop an annual marketing plan across all programmes.

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Closing date: 02 Oct 2023

Apprenticeship summary

  • Annual wage


    Apprenticeship minimum wage plus bonuses.

    Wages explained

    Apprentices are paid for their normal working hours and training that's part of their apprenticeship (usually one day per week).

    Minimum Wage Rates

  • Working week

    Monday to Friday, between 09:00-16:00.

    Total hours per week: 30.0

  • Expected duration

    18 Months

  • Possible start date

    09 Oct 2023

  • Date posted

    01 Sep 2023

  • Apprenticeship level

    Level 3 (A level)

  • Reference number


  • Positions

    1 available

What will the apprentice be doing?

  • Plan, produce and implement marketing campaigns
  • Manage the annual marketing budget and deliver activity within budget
  • Manage programme cycles from strategic planning to tactical activities
  • Monitor and report ROI on spend
  • Professionally manage KSA website, CMS, CRM, and all social media platforms
  • Manage all aspects of design, print production, receipt, and distribution with permission of C.E.O
  • Achieve frequent, timely and positive media coverage whilst promoting KSA brand
  • Conduct market and competitor research, collating prices, and services
  • Direct staff where necessary
  • Analyse potential strategic partner relationships
  • To attend regular monthly meetings-showing work/development/progression and reports
  • Supporting marketing plans; working with existing marketing activities such as digital marketing campaigns, distributing press releases, literature creation. Working alongside suppliers to deliver on projects and ensuring all online and hard copy literature is kept-up-to date
  • Database Management: Updating current CRM systems, creating campaigns and report on effectiveness of ongoing marketing communications
  • Public Relations: Sustaining existing relationships with local publications
  • Internal communications; staff newsletters etc.
  • Website Maintenance: Updating content on current websites and creating & updating posts on blog
  • External Communications: Production and delivery of company (corporate, service & product) materials
  • External sales support: liaising with the sales team and assisting them with lead generation
  • Event Management: Assisting with the planning of exhibitions and event management
  • Customer Services: Client contact, carrying out customer satisfaction surveys, compiling results and reports. Log in customer complaints/issues and communicate to the relevant person within the business (experience of customer services would be ideal)

What training will the apprentice take and what qualification will the apprentice get at the end?

Estio apprenticeship training programmes are delivered virtually by our fully qualified and industry experienced training team. Using their expert knowledge, we’ve purposefully built our programmes around the real-world use of modern technology, so that the skills we create can be directly applied in the workplace.

Throughout the apprenticeship learners receive coaching, help and guidance from a dedicated team who are there to ensure they get the most from their work experience.

Successful completion of this apprenticeship gives you an accredited Level 3 Digital Marketer, with training in how to:

  • Source, plan, develop and deploy digital content across a variety of channels including your website and social media
  • Execute multi-channel digital campaigns using online platforms
  • Monitor and evaluate channel and campaign performance using different analytical tools
  • Adopt a test and learn approach to digital marketing activities, making recommendations for improvement

Apprentices must achieve one internationally recognised vendor or professional qualification. This then exempts one of the Ofqual-regulated knowledge modules as shown below:

Knowledge Module 1: Principles of Coding (for level 3 Digital Marketer Apprenticeship)

  • MTA HTML 5 Application Development Fundamentals (98-375)
  • CIW – Site Development Associate

Knowledge Module 2: Marketing Principles (for Level 3 Digital Marketer)

  • Google Squared
  • CIM Level 3 Award in Digital Fundamentals
  • Dot Native
  • CIW – Internet Business Associate

Knowledge Module 3: Digital Marketing Business Principle (for level 3 Digital Marketer Apprenticeship) 

  • Google Analytics IQ
  • CIM Level 3 Award in Digital Fundamentals
  • CIW – Data Analytics
  • CIW – Social Media Strategist
  • Dot Native
  • Google Squared

The exact qualification you will receive for the modules will be confirmed by the training provider.

What is the expected career progression after this apprenticeship?

The role offers long term security and the opportunity to progress into a permanent position.

Requirements and prospects

Desired skills and personal qualities

Organisation skills, Problem solving skills, Team working, Creative, Excellent communication skills, Excellent written English, Ability to motivate people, Enthusiastic, Work to tight deadlines, Stay calm under pressure, Passionate & driven


GCSE or equivalent English (Grade A*-C/9-4 or equivalent) Essential
GCSE or equivalent maths (Grade A*-C/9-4 or equivalent) Essential

About the employer

Kick Start Academy are the market leader in the sports and physical education services sector. The company work with schools, the NHS, community groups and local authorities as well as delivering Ofsted registered camps during every school holiday. Our innovative, education-focused programmes are at the heart of improving lives and are delivered by a team of passionate and child centred people. The Kick Start Academy Group consists of: • KSA School Services. • KSA Camps (School Holiday Sports & Activity Camps). • Kick N Mix Before & After-School Club. • KSA Swim School. • KSA Events. • KSA Stay N Play. • KSA Footy Tots.




Unit E9 Castle Vale Industrial Estate

Park Lane

Castle Vale

B35 6LJ

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Training provider



Ava Frankel


Apprenticeship standard

Digital marketer

Level 3 (A level)

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