Digital Marketing Apprentice MODUS AGENCY LTD
As with any role at modus agency, this position is customer facing which involves liaising with clients by telephone, email, and face to face. Obtaining, and where possible fulfilling briefs independently or with support from the team.
This apprenticeship requires you to apply through the employer's website.
Apply nowClosing date: 17 Apr 2023
Apprenticeship summary
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Annual wage
£9,379.50
Wages explained
Apprentices are paid for their normal working hours and training that's part of their apprenticeship (usually one day per week).
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Working week
Monday to Friday. 8.30am - 17.00pm.
Total hours per week: 37.5
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Expected duration
16 Months
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Possible start date
24 Apr 2023
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Date posted
07 Jan 2023
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Apprenticeship level
Advanced
Level 3 (A level) -
Reference number
VAC1000120476
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Positions
1 available
What will the apprentice be doing?
Everyone working for Modus is expected to have a good understanding of the other disciplines within the business, so in addition to the skills developed within the apprenticeship, internal training will be provided covering: Design for Print, Website Development, Printing Techniques and Practices, Quote and Proposal Creation, and Marketing Principles.
To be successful in the role, we do not require someone to become an expert in all these areas, however we do expect the successful candidate to be self-motivated and keen to develop new skills, whilst delivering on client and internal briefs.
Main Duties of the Digital Marketing Apprentice (With Graphic Design and Account Management) role will include:
• To complete a Digital Marketing Apprentice Level 3
• To produce content to support our digital marketing team with all aspects of social media and digital campaigns including:
o Email Marketing
o Google Analytics
o Google Ads
o Content Writing
o Image Creation
o Keyword Research & SEO
o Content Scheduling
o Report Generation
• Initial point of contact for inbound calls
• To liaise with clients by telephone, email, and face to face
• Assist in the management of client accounts, obtaining and where appropriate fulfilling them
• To complete the additional training provided in the complimentary disciplines
• To support the team in producing images, content, video etc to support website design
• To support the team producing design for print
What training will the apprentice take and what qualification will the apprentice get at the end?
Level 3 Digital Marketer Apprenticeship Standard
CORE MODULES
Marketing Principles Develop an understanding of the range of digital marketing principles, strategies and techniques.
Key Topics:
• Customer engagement and market segmentation
• Customer lifecycle
• Digital and Social Media Strategies
• Exploiting real-time information
• Digital marketing campaigns Digital Marketing Business Principles
Develop an understanding of search marketing, search engine optimisation and Pay-Per-Click, email marketing, web analytics and metrics, mobile apps and how these can work together.
Key Topics:
• Security levels necessary to protect data
• Digital etiquette
• Customer Relationship Management systems
• Understand the differences between all the major digital and social media platforms
• Plan digital content based on audience needs
• How a digital marketing team works in a business environment
Principles of Coding Develop knowledge in the range of concepts, approaches, software languages and techniques that are applicable to Principles of Coding.
Key Topics:
• Compatibility of code on different platforms
• Components involved in web development
• Hosting and serving
• Search Engines
• How local (cookies) or session data storage is utilised
• Programming languages and how they apply to building digital products (html/javascript)
Google Analytics
IQ Develop knowledge to be proficient in Google Analytics and be effective at leveraging Google Analytics within their organisations.
Key Topics:
• Layout, reporting, campaign and conversion tracking
• Data collection, setup and configuration
• Analysis tools and techniques
• Advanced marketing tool
What is the expected career progression after this apprenticeship?
Potential full-time role upon successful completion of the apprenticeship programme.
Requirements and prospects
Desired skills and personal qualities
Qualifications
About the employer
Employer
MODUS AGENCY LTD
Address
Independent House
Farrier Street
WR1 3BH
Training
Training provider
THE IT SKILLS MANAGEMENT COMPANY LIMITED
Apprenticeship standard
Digital marketer
Level 3 (A level)
Employer's Application Instructions
Please click on the link below to apply
This apprenticeship requires you to apply through the employer's website.
Apply nowClosing date: 17 Apr 2023