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Marketing Apprenticeship ADOPSTAR LTD

A position is coming available in a close-knit company in Cullompton, Devon. Adopstar is looking for a highly motivated and analytically minded individual to join their advertising operations team.

This apprenticeship requires you to apply through the employer's website.

Apply now

Closing date: 13 Feb 2023

Apprenticeship summary

  • Annual wage

    £10,004.80

  • Working week

    Monday to Friday, 08:30 - 17:30.

    Total hours per week: 40

  • Expected duration

    16 Months

  • Possible start date

    16 Feb 2023

  • Date posted

    08 Dec 2022

  • Apprenticeship level

    Advanced
    Level 3 (A level)

  • Reference number

    VAC1000113503

  • Positions

    3 available

What will the apprentice be doing?

Working with an array of high-profile global clients, you will manage the delivery of the company client’s digital advertising campaigns, liaising with many different departments within their organisations such as sales, marketing and campaign management to ensure the smooth running of their advertising needs.

On a day-to-day basis you will be communicating with clients on their requirements (over email and via the telephone), scheduling advertising campaigns through their ad serving systems, reporting on campaign performance, optimising digital advertisements to ensure KPIs are met, implementing strategies to further increase advertising revenues and quality assuring other team member’s work to ensure it is completed to the highest standard, all while working as quickly and efficiently as possible to ensure work is completed within the contracted turnaround times.

What training will the apprentice take and what qualification will the apprentice get at the end?

Level 3 Digital Marketer standard:

Core modules:

Marketing Principles:

Develop an understanding of the range of digital marketing principles, strategies and techniques

Key Topics:

  • Customer engagement and market segmentation
  • Customer lifecycle
  • Digital and Social Media Strategies
  • Exploiting real-time information
  • Digital marketing campaigns

Digital Marketing Business Principles:

Develop an understanding of search marketing, search engine optimisation and Pay-Per-Click, email marketing, web analytics and metrics, mobile apps and how these can work together.

Key Topics:

  • Security levels necessary to protect data
  • Digital etiquette
  • Customer Relationship Management systems
  • Understand the differences between all the major digital and social media platforms
  • Plan digital content based on audience needs
  • How a digital marketing team works in a business environment

Principles of Coding:

Develop knowledge in the range of concepts, approaches, software languages and techniques that are applicable to Principles of Coding.

Key Topics:

  • Compatibility of code on different platforms
  • Components involved in web development
  • Hosting and serving
  • Search Engines
  • How local (cookies) or session data storage is utilised
  • Programming languages and how they apply to building digital products (html/JavaScript)

Google Analytics IQ:

Develop knowledge to be proficient in Google Analytics and be effective at leveraging Google Analytics within their organisations.

Key Topics:

  • Layout, reporting, campaign and conversion tracking
  • Data collection, setup and configuration
  • Analysis tools and techniques
  • Advanced marketing tool

What is the expected career progression after this apprenticeship?

Potential for a full-time role upon successful completion of the apprenticeship.


Requirements and prospects

Desired skills and personal qualities

Communication skills, Customer care skills, IT skills

Qualifications

GCSE or equivalent English (Grade 4) Desired
GCSE or equivalent Maths (Grade 4) Desired

About the employer

Working with an array of high-profile global clients, you will manage the delivery of the company client’s digital advertising campaigns, liaising with many different departments within their organisations such as sales, marketing and campaign management to ensure the smooth running of their advertising needs.

Employer

ADOPSTAR LTD

Address

First Floor Offices,

Unit 1 Longbridge Meadow,

EX15 1BT

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Training

Training provider

THE IT SKILLS MANAGEMENT COMPANY LIMITED

Apprenticeship standard

Digital marketer

Level 3 (A level)


Employer's Application Instructions

Please click on the link below to apply

This apprenticeship requires you to apply through the employer's website.

Apply now

Closing date: 13 Feb 2023