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Communications and PR Apprentice BRITISH INTL FREIGHT ASSOC

We are currently improving our communication channels. We are looking for someone who is passionate about making a difference; helping us to modernise how we communicate with members and the logistics industry. Example projects include our monthly Members magazine, virtual and in person events, Social Media content and eNewsletters

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Closing date: 29 Jul 2022

Apprenticeship summary

  • Annual wage

    £20,000.00

    - 28 days annual leave (plus bank holidays) - Company events - Employee discount reward scheme Then on completion of 3 month probation: - Pay increase of £1000 - Company pension - Access to BUPA healthcare scheme

  • Working week

    Monday to Friday - 9am to 5pm

    Total hours per week: 35

  • Expected duration

    12 Months

  • Possible start date

    05 Sep 2022

  • Date posted

    20 Jun 2022

  • Apprenticeship level

    Higher
    Level 4 (Higher national Certificate)

  • Reference number

    VAC1000052585

  • Positions

    1 available

What will the apprentice be doing?

COMMUNICATIONS

  • BIFAlink – Support the Events & Communications Executive in producing the monthly member magazine. Task examples include attending editorial meetings, writing articles, gaining reader feedback, and suggesting improvements to the publication

  • BIFA Website – Support the ongoing development, improvement, and maintenance of BIFA's website. Task examples include publishing news articles, press releases, setting up new event pages and keeping existing content up to date

  • BIFA eNewsletters – Supporting the creation of the regular Member newsletters. Task examples include collating content, creating event updates, monitoring newsletter analytics. Using tools such as Mailchimp and our Customer Relationship Management system to ensure content is on brand and is delivered to the appropriate audiences

  • Industry Promotion – Support in promoting upcoming BIFA training courses and School/College engagement activity across all channels of BIFA communication

  • Social Media – Support with the planning and scheduling of social media activity for all BIFA updates. Support with the creation of assets in line with BIFA’s brand guidelines. Using tools such as Hootsuite and Canva to ensure content is delivered on time and in line with brand guidelines. Engage with followers and respond to comments

  • PR/Media – Support the creation of PR/Media content activity around all BIFA activity

 

EVENTS

  • Support with the organisation, promotion, and facilitation of BIFA's calendar of Member and Industry events.

Example events: Young Forwarder Network (virtual and face to face), BIFA Freight Service Awards and Multimodal Exhibition.

Task examples include the preparation of member newsletters, website updates, social media content creation, supporting the running of the event on the day.

  • Support the maintenance of the BIFA Marketing Planner to ensure all events are captured and are being marketed to members across all communication channels

 

ADMINISTRATION

  • Member Surveys – Support with creating and coordinating online surveys and producing data reports from the SmartSurvey tool to enable the relevant stakeholders to take appropriate action

  • Databases – Support the development of BIFA’s databases, subscriber groups and the various modal/regional segments, to ensure our communications target the correct audiences

  • Measurement – Utilise metrics such as member feedback, social media analytics and statistics from Mailchimp, FlippingBook and Google Analytics to feedback on the performance of our communications activity

  • Branded Templates – Support the BIFA secretariat in ensuring that their PowerPoint and Word documents are of a high quality, and are consistently in line with brand guidelines

  • BIFA Internal Communications – Assist with any bespoke projects.

What training will the apprentice take and what qualification will the apprentice get at the end?

  • Level 4 HNC (On the completion of the Apprenticeship)
  • CIPR Qualification (Funded by BIFA)

What is the expected career progression after this apprenticeship?

  • Offered a full time role at BIFA
  • Possible career routes include PR assistant, Communications Executive, Social Media executive, Events executive

Requirements and prospects

Desired skills and personal qualities

Communication skills, IT skills, Attention to detail, Organisation skills, Customer care skills, Problem solving skills, Presentation skills, Administrative skills, Analytical skills, Logical, Team working, Creative, Initiative, Non judgemental

Qualifications

GCSE or equivalent English Language (Grade 6+) Essential
GCSE or equivalent Mathematics (Grade 4+) Essential
A Level or equivalent English (Grade B+) Desired
BTEC or equivalent Digital Content Publishing (Grade Pass) Desired

Things to consider

The role will primarily be based in the office, however occasional travel and attendance at events elsewhere may be required.

About the employer

The British International Freight Association is the trade association for all companies that are involved in the movement of freight by all modes of transport Based in Feltham, BIFA has approx. 1500 members across the UK. BIFA also offer freight training courses and technical trading advice to its members. We are passionate about promoting the Logistics sector as a Career path of choice and supporting the young people that work in our industry.

Employer

BRITISH INTL FREIGHT ASSOC

Address

REDFERN HOUSE

BROWELLS LANE

FELTHAM

TW13 7EP

Contact

Natalie Pitts

n.pitts@bifa.org

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Training

Training provider

SEETEC BUSINESS TECHNOLOGY CENTRE LIMITED

Apprenticeship standard

Public relations and communications assistant

Level 4 (Higher national Certificate)


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