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Digital Marketing Apprentice (Integral IT) Integral IT

Estio Training have an exciting new opportunity for a Digital Marketing Apprentice with Integral IT, an IT Company based in Knaresborough.

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Closing date: 11 Jul 2022

Apprenticeship summary

  • Annual wage

    £12,000.00

  • Working week

    Monday to Friday 08:00am - 18:00pm

    Total hours per week: 37.5

  • Expected duration

    18 Months

  • Possible start date

    18 Jul 2022

  • Date posted

    21 May 2022

  • Apprenticeship level

    Advanced
    Level 3 (A level)

  • Reference number

    VAC1000047364

  • Positions

    1 available

What will the apprentice be doing?

We’re a small MSP (Managed Services Provider) based in Knaresborough, near Harrogate. We are looking for an apprentice Digital Marketeer to help grow our presence online.

Your duties and responsibilities in this role will consist of:

Video

Our company produces lots of marketing material (especially videos) every week.

  • Communicating with video editor about the weekly videos
  • Uploading videos to YouTube
  • Optimising videos for YouTube search
  • Arranging/creating YouTube Thumbnails
  • Arranging/creating short clips for social media

Social Media

  • We’d like to improve our presence on a wide range of social media channels, including YouTube, LinkedIn, Facebook and Instagram
  • Planning social media posts a month in advance
  • Social media posts to include videos, photos and written updates.
  • Arranging artwork either using tools or freelancers
  • Monitoring performance of social media and tweaking for improvements.

Blog Management

Each of the weekly videos we make need to be published on our blog.

  • Converting weekly videos into written blog post
  • Finding artwork for blog post
  • Publishing blogs on our website
  • Optimising the blog post for SEO

Email Marketing

We don’t do any form of email marketing at the moment but would like to start sending out regular emails to clients and prospects.

  • Create monthly email marketing newsletter to existing clients
  • Create monthly email marketing newsletter to prospective clients.

What training will the apprentice take and what qualification will the apprentice get at the end?

Throughout the apprenticeship learners receive coaching, help and guidance from a dedicated team who are there to ensure they get the most from their work experience.

Successful completion of this apprenticeship gives you an accredited Level 3 Digital Marketer, with training in how to:

  • Source, plan, develop and deploy digital content across a variety of channels including your website and social media.
  • Execute multi-channel digital campaigns using online platforms.
    Monitor and evaluate channel and campaign performance using different analytical tools.
  • Adopt a test and learn approach to digital marketing activities, making recommendations for improvement.
  • For a full list of programme modules visit: estio.co.uk/courses/digital-marketer

What is the expected career progression after this apprenticeship?

The role offers long term security and the opportunity to progress into a permanent position.


Requirements and prospects

Desired skills and personal qualities

Communication skills, IT skills, Organisation skills, Excellent communicator

Qualifications

GCSE or equivalent English (Grade A*-C/9-4 or equivalent) Essential
GCSE or equivalent maths (Grade A*-C/9-4 or equivalent) Essential

About the employer

We're Integral IT, a professional, super-reliable and always-honest IT support company based in Yorkshire. With over ten years of experience, we're great at providing a stunningly fast response to all our clients, whenever they need IT support. We're IT experts, with heaps of knowledge and experience that your company can benefit from. But that's just the start to our IT support , we're laser focused on providing great service to every single one of our clients.

Employer

Integral IT

Address

Unit 1

Whitfield Business Park

Knaresborough

HG5 8BS

Contact

Lois Sharland

lois.sharland@estio.co.uk

0113 3500 333

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Training

Training provider

ESTIO TRAINING LIMITED

Apprenticeship standard

Digital marketer

Level 3 (A level)


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