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Digital Content and Marketing Apprentice - The Werks Group The Werks Group
The Werks Group are looking for a Digital Content and Marketing Apprentice based in Brighton, East Sussex.
Closing date: 11 Jul 2022
Apprenticeship summary
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Weekly wage
£232.00
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Working week
9am – 5pm (additional hours consummate to the post)
Total hours per week: 37.50
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Expected duration
15 months
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Possible start date
28 Jul 2022
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Date posted
19 May 2022
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Apprenticeship level
Advanced
Level 3 (A level) -
Reference number
VAC001846573
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Positions
1 available
KEY ROLE
- Contributing to the Werks Group Social Media (digital content) on various platforms
- Updating social media accounts
- Undertaking marketing to identify relevant social media topics
- Writing social media content
- Utilising email marketing platforms
- Developing new marketing campaigns
- Ensuring that digital content is accessible on all platforms
- Collect and analyse likes, shares and retweets on Facebook, Twitter and Linked in
- Contributing to the development of the Werks Group website
- Carry out reception duties and meeting clients
- Answering phone calls, emails and dealing with customer enquiries
- General office administration including filing and keeping / updating records
General responsibilities as a Werks Group employee
As a member of the Werks Group team you must:
- Be a competent first point of contact for Werks Group clients
- Provide a courteous, professional and helpful service to all our clients and suppliers
- Represent The Werks Group in a professional light and act appropriately at all times
- Never discuss or disclose confidential matters regarding clients or other members of staff
- Be an honest and reliable team player
- Know your capabilities and if you are unsure of something ask for help
- Do not play music loudly in reception areas or main office.
- Not use inappropriate language in front of clients or visiting general public.
- Treat everyone you meet equally, politely and in line with our Equal Opportunities Policy
Day to day tasks
As Digital Content and Marketing apprentice, you will:
- Update social media accounts
- Contribute to new campaigns
- Carry out reception duties and answer the companies phone
- Undertake administration related to the role
- Ensure digital content is up to date and relevant
- Help ensure that all front of house spaces are kept clean and tidy
Responsibility: All sites
Weekly Tasks
As Digital Content and Marketing apprentice, you will:
- Update the Werks Group website appropriate
- Contribute to new marketing campaigns
- Use google analytics to measure the impact of social media undertaken
Responsibility All sites
Additional Tasks
- Wherever possible to try and resolve situations with the support of the Management
- Support on additional tasks that arise within the company as a whole
- Inform Management of all events, problems and trouble-shooting that may be needed
Requirements and prospects
Desired skills
- A good level of English both written and verbal is essential
- Excellent verbal and written skills
- Excellent time management and organisation skills
- Experience and up to date knowledge of social media
- Excellent customer skills and telephone manner
- Has initiative and problem-solving skills
Personal qualities
- A good level of English both written and verbal is essential
- We are looking for a candidate that wants a career in Digital Marketing
- Positive & polite telephone manner
- Flair for creative writing and marketing
- Ability to multi-task
- Able to work as part of a team
- Punctual and reliable
- Keen to learn and develop new skills/knowledge
- Positive and enthusiastic attitude
- Fun and confident personality
Desired qualifications
GCSEs at grades A*-C/9-4 (or equivalent) in maths and English
Preferred candidates will be educated to GCSE / A Level (or equivalent) and have good IT/Digital skills.
Future prospects
Ongoing employment for the right candidate if circumstances allow. (Most of our apprentices work hard, achieve their apprenticeship qualification, develop sought-after skills and are then employed on an ongoing basis after their apprenticeship). The Werks has an excellent track record of developing their team and have had past experience in having apprentices in the business before.
Creative Process Digital currently have a 92% retention rate of apprentices being offered permanent employment at the end of their apprenticeship.
Things to consider
Travel & Commute - A short walk from Brighton Train Station & Bus Routes along the coast.
There may be some traveling required between hubs.
About the employer
Exciting things are happening in Brighton, hundreds of new companies have been born in the past couple of years, employing thousands of people and generating a sense of community, excitement and entrepreneurship in the area.
The Werks Group houses a wealthy community of industry talents; the individuals and companies which work here are open, creative, accessible and among the best in the City. Together they produce an unbelievable range of innovative projects, working in web production, design, programming, PR, marketing, usability, photography, architecture, legal, business support, publishing, software, creating a vibrant social network of well-connected businesses. We’re proud of our spaces and the growing collective and would love to talk to you about joining us.
Training
Training provider
CREATIVE PROCESS DIGITAL LTD
Applications for this apprenticeship are being processed by CREATIVE PROCESS DIGITAL LTD
Contact
David Everett 01273 232273 david@creativeprocessdigital.com
You will undertake the Digital Marketer Level 3 apprenticeship.
Apprentices will receive a mixture of on and off-the-job training in addition to monthly sessions with a Training Coach. Training will be provided at our Training Centre in Brighton and our Training Coaches will offer support and guidance in the workplace where apprentices will gain on-the job experience to build the necessary skills, knowledge, and behaviours they need to begin their career in Digital Marketing.
The Apprenticeship includes:
- BCS Certificate in Marketing Principles
- BCS Certificate in Principles of Coding
- Google Analytics IQ
Portfolio:
Apprentices will be required to build a portfolio of evidence of workplace activities to demonstrate that they have achieved the required level of skills and knowledge for the qualification programme.
During the 15 months of training you will learn cutting edge theory and industry practice across three Knowledge Modules:
Marketing Principles – starting with the basics you will learn how to effectively target customers based on their wants and desires as well as how the sales and marketing funnels work. You will understand what makes customers buy or not buy and how marketing can influence this as well as how to effectively focus on target markets and manage customers to make them loyal to a business.
How the Web Works – delving into the techniques you will learn the Principles of Coding and how marketers create effective websites, designs and user interfaces. This includes how web design and development drive engagement and conversions.
Driving Return on Investment – using data to create detailed customer insight, you will learn how to use industry-leading platforms (including Google Analytics) to understand the online customer journey and improve your marketing based on customer usage of your website.
Functional Skills:
English and maths Level 2 - if GCSE Grade C or above, (level 4-9) has not already been achieved.
Apprenticeship standard
Digital marketer
Level 3 (A level)
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