Multi-Channel Marketer Apprentice

Summary

Rockcity Industries Ltd is offering a unique opportunity to join its passionate and dynamic team as a Multi-Channel Marketer Apprentice. This is a fantastic chance to gain hands-on experience across a wide range of digital and traditional marketing channels while helping shape the future of climbing culture.

Wage

£14,918.80 for your first year, then could increase depending on your age

National Minimum Wage rate for apprentices

Check minimum wage rates (opens in new tab)

Training course

Multi-channel marketer (level 3)

Hours

5 working days, working 8-hour shifts during opening times (9:15am - 10:30pm Mon/Fri, 9:15am - 7:30pm Sat/Sun). Usually 2 days, 2 evenings and a weekend shift. Including bank holidays.

37 hours 30 minutes a week

Start date

Tuesday 15 July 2025

Duration

1 year 11 months

Positions available

1

Work

Most of your apprenticeship is spent working. You’ll learn on the job by getting hands-on experience.

What you'll do at work

Content Creation: Creating and publishing high-quality content for social media, email campaigns, and print marketing (including both video and static formats).
Image Manipulation: Editing and producing product images for use across various marketing channels.
Social Media Management: Publishing content on social platforms and analysing its performance.
Email Marketing: Designing and distributing targeted email campaigns, managing mailing lists, and analysing campaign effectiveness.
Website Management: Adding and updating content on marketing and e-commerce websites.
SEO Support: Assisting in the optimisation of websites and content to improve search engine rankings.
Data Analysis: Analysing website traffic, user behaviour, and campaign performance to identify trends and inform strategy.
Marketing Campaign Management: Collaborating with the team to plan, execute, and evaluate marketing campaigns.
Collaboration: Working with team members, stakeholders, and clients to achieve shared marketing goals.
Internal Communication: Sharing marketing ideas, strategies, and performance outcomes with colleagues and management.

Where you'll work

ROCK CITY
HAWTHORN AVENUE
HULL
HU3 5JX

Training

Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.

College or training organisation

HULL BUSINESS TRAINING CENTRE LIMITED

Your training course

Multi-channel marketer (level 3)

Understanding apprenticeship levels (opens in new tab)

What you'll learn

Course contents

Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
Use research/survey software to gather audience insight and/or evaluation to support the project.
Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
Use software to design and create marketing assets to meet the technical specification.
Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
Use a website content management system to publish text, images, and video/animated content.
Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
Identify and use data and technologies to achieve marketing objectives.
Monitor and amend campaigns to meet budget requirements including time and monetary costs.
Review campaigns regularly to ensure effectiveness, to optimise the results.
Measure and evaluate campaign delivery to identify areas for improvement.
Use data analysis tools to record, interpret and analyse customer or campaign data.
Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
Use research/survey software to gather audience insight and/or evaluation to support the project.
Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
Use software to design and create marketing assets to meet the technical specification.
Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
Use a website content management system to publish text, images, and video/animated content.
Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
Identify and use data and technologies to achieve marketing objectives.
Monitor and amend campaigns to meet budget requirements including time and monetary costs.
Review campaigns regularly to ensure effectiveness, to optimise the results.
Measure and evaluate campaign delivery to identify areas for improvement.
Use data analysis tools to record, interpret and analyse customer or campaign data.

Your training plan

Advanced Level Apprenticeship in Multi-Channel Marketing consisting of:

Level 3 Diploma in Multi-Channel Marketing
Level 2 Functional Skill in Maths (if applicable)
Level 2 Functional Skill in English (if applicable)

You will be required to attend a half-day session with HBTC where you will work towards any functional skills (where needed) that you have to take. Additional off the job training will also be required as part of the Apprenticeship There will also be an end point assessment.

Requirements

Essential qualifications

GCSE in:

English (grade 4)
maths (grade 4)

Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.

Skills

Communication skills
IT skills
Attention to detail
Organisation skills
Customer care skills
Problem solving skills
Presentation skills
Analytical skills
Logical
Team working
Creative
Initiative

About this company

Rockcity Industries Ltd is a world-renowned manufacturer of climbing holds, recognised for driving innovation and setting new standards within the climbing industry. Based in Hull, the company’s products are used by climbers and facilities across the globe, placing it at the forefront of the sport’s evolution. The team at Rockcity is hard-working, passionate, and friendly, fostering a supportive environment where creativity and collaboration thrive. This apprenticeship offers a unique opportunity for an individual to join a company that is not only leading its industry but also committed to developing the next generation of marketing professionals.

After this apprenticeship

After the apprenticeship, there may be an opportunity for you to advance in the workplace or go on to higher education.

Ask a question

The contact for this apprenticeship is:

HULL BUSINESS TRAINING CENTRE LIMITED

Mya Buckingham

mya@hullbusiness.co.uk

The reference code for this apprenticeship is VAC1000326505.

Apply now

Closes in 26 days (Monday 14 July 2025 at 11:59pm)

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