Digital Marketer Degree Apprentice

Lloyds Banking Group

Halifax (HX1 2RG)

Closes on Tuesday 11 November 2025

Posted on 2 October 2025

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Summary

Earn a degree. Build your career. Shape the future of digital marketing

Wage

£26,500 a year

Check minimum wage rates (opens in new tab)

Training course
Digital marketer (integrated degree) (level 6)
Hours
Monday - Friday. Shifts TBC

35 hours a week

Start date

Tuesday 1 September 2026

Duration

4 years

Positions available

5

Work

Most of your apprenticeship is spent working. You’ll learn on the job by getting hands-on experience.

What you'll do at work

  • Supporting live marketing campaigns across multiple channels.
  • Using analytics tools to track performance and optimise content.
  • Designing digital experiences that make banking simpler and smarter.
  • Creating social media content that connects with audiences.
  • Collaborating with designers, strategists and data specialists on big brand projects.

Where you'll work

Halifax
HX1 2RG

Training

Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.

Training provider

MANCHESTER METROPOLITAN UNIVERSITY

Training course

Digital marketer (integrated degree) (level 6)

Understanding apprenticeship levels (opens in new tab)

What you'll learn

Course contents
  • Develop and critically apply the concepts, principles and theories of marketing relevant to the interdisciplinary topics of digital marketing
  • Apply the 4 marketing principles (product, price, place, promotion) and considerations of the business / marketing campaign.
  • Write and create content for the different audiences, online channels and create clear “Call to Actions” and user journey’s
  • Demonstrate how to promote and apply content marketing effectively through the appropriate media channels, relationship management systems and communication platforms to ensure brand and cultural awareness are maintained throughout marketing strategies.
  • Select a variety of appropriate research methodologies, platforms and technologies to synthesise information and apply to the organisation’s digital marketing strategies, drivers and customer behaviours
  • Manage, plan, specify, lead and report on digital marketing projects.
  • Manage and optimise key channels and content within a digital marketing plan.
  • Manage interfaces and the supply network of the organisation and customer by applying the appropriate E-commerce strategies and models available and whenever appropriate taking global engagements into account.
  • Apply a marketing mix / digital marketing mix to meet customer expectations.
  • Accurately observe, record and draw conclusions from all types statistical analysis of campaign performance, recognising inherent uncertainties and limitations with financial and budgetary requirements to demonstrate Return on Investment (ROI).
  • Engage communities through Email Marketing and Social Media to stimulate and encourage communication through positive discussion and engagement.
  • Apply the appropriate tools for a data-led approach to analyse marketing information and platforms, data and social media and recognise what is actually important for insights and optimisation to provide solutions for marketing decisions
  • Contribute to business, planning and marketing strategies to recognise and respond quickly to opportunities and customer requirements whilst embracing change.
  • Identify, recognise and understand internal and external business intelligence and factors that may impact future operations.
  • Interpret, communicate and brief internal or external stakeholders on digital business requirements.

Training schedule

This training schedule has not been finalised. Check with this employer if you’ll need to travel to a college or training location for this apprenticeship.

Requirements

Essential qualifications

GCSE in:

  • English (grade 4 - 9)
  • Maths (grade 4 - 9)

A Level in:

  • Any subject (grade B)
  • Any subject (grade C)
  • Any subject (grade C)

Share if you have other relevant qualifications and industry experience. The apprenticeship can be adjusted to reflect what you already know.

Skills

  • Communication skills
  • IT skills
  • Attention to detail
  • Organisation skills
  • Team working
  • Initiative

About this employer

At Lloyds Banking Group, we're driven by a clear purpose; to help Britain prosper. Across the Group, our colleagues are focused on making a difference to customers, businesses and communities. With us you'll have a key role to play in shaping the financial services of the future, whilst the scale and reach of our Group means you'll have many opportunities to learn, grow and develop. We're focused on creating a values-led culture and are committed to building a workforce which reflects the diversity of the customers and communities we serve. Together we’re building a truly inclusive workplace where all of our colleagues have the opportunity to make a real difference.

http://www.lloydsbankinggrouptalent.com (opens in new tab)

Company benefits

Benefits include: a generous pension contribution of up to 15%; an annual bonus award, subject to Group performance; share schemes; benefits you can adapt to your lifestyle, such as discounted shopping; 22 days’ holiday, with bank holidays on top.

Disability Confident

Disability Confident

A fair proportion of interviews for this apprenticeship will be offered to applicants with a disability or long-term health condition. This includes non-visible disabilities and conditions.

You can choose to be considered for an interview under the Disability Confident scheme. You’ll need to meet the essential requirements to be considered for an interview.

After this apprenticeship

By the time you finish your apprenticeship, you’ll be:

  • Degree-qualified – with a BSc (Hons) Digital Marketing.

  • Digitally confident – skilled with industry tools like Adobe Creative Cloud, Sprinklr, Tableau, Figma, and more.

  • Strategic – able to plan and deliver integrated marketing campaigns.

  • Analytical – comfortable using data to shape ideas and measure impact.

  • Collaborative – experienced in working with stakeholders, clients and cross-functional teams.

Ask a question

The contact for this apprenticeship is:

MANCHESTER METROPOLITAN UNIVERSITY

The reference code for this apprenticeship is VAC1000344771.

Apply now

Closes on Tuesday 11 November 2025

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