Digital Marketing Assistant Apprenticeship

FORMULA RECRUITMENT LTD

ST IVES (TR26 2JH)

Closes on Friday 5 September 2025

Posted on 4 August 2025


Summary

Reporting into the Marketing Manager, while supporting the Ops Manager. Helping to establish Formula as “the most trusted recruitment company in the UK” The apprentice will manage the social media and email marketing. We also love to plan events, company socials and experiment with new marketing initiatives that we welcome support and assistance.

Training course
Multi-channel marketer (level 3)
Hours
Flexible working hours (to be discussed). Fast paced environment Must be able to switch priorities and pivot, based on company requirements

40 hours a week

Start date

Thursday 23 October 2025

Duration

1 year 11 months

Positions available

1

Work

Most of your apprenticeship is spent working. You’ll learn on the job by getting hands-on experience.

What you'll do at work

  • Creating content for LinkedIn & Instagram
  • Monitoring and reporting social media statistics and vanity metrics (likes, shares, etc.)
  • Building always-on email journeys to keep leads warm
  • Feedback Marketing Qualified Leads from Marketing Activity to the consultants
  • Assist consultants with their LinkedIn persona’s and team brand activities
  • Assist with event planning and travel booking
  • Internal communications for upcoming training, events, updates on company incentives
  • Assist with brand asset creation, adding value to business development
  • Article writing and proof-reading thought leadership pieces
  • Reporting on website traffic and SEO

Where you'll work

UNIT 1A - 1B
PENBEAGLE INDUSTRIAL ESTATE
ST IVES
TR26 2JH

Training

Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.

Training provider

TRURO AND PENWITH COLLEGE

Training course

Multi-channel marketer (level 3)

Understanding apprenticeship levels (opens in new tab)

What you'll learn

Course contents
  • Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
  • Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
  • Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
  • Use research/survey software to gather audience insight and/or evaluation to support the project.
  • Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
  • Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
  • Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
  • Use software to design and create marketing assets to meet the technical specification.
  • Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
  • Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
  • Use a website content management system to publish text, images, and video/animated content.
  • Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
  • Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
  • Identify and use data and technologies to achieve marketing objectives.
  • Monitor and amend campaigns to meet budget requirements including time and monetary costs.
  • Review campaigns regularly to ensure effectiveness, to optimise the results.
  • Measure and evaluate campaign delivery to identify areas for improvement.
  • Use data analysis tools to record, interpret and analyse customer or campaign data.
  • Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
  • Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
  • Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
  • Use research/survey software to gather audience insight and/or evaluation to support the project.
  • Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
  • Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
  • Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
  • Use software to design and create marketing assets to meet the technical specification.
  • Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
  • Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
  • Use a website content management system to publish text, images, and video/animated content.
  • Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
  • Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
  • Identify and use data and technologies to achieve marketing objectives.
  • Monitor and amend campaigns to meet budget requirements including time and monetary costs.
  • Review campaigns regularly to ensure effectiveness, to optimise the results.
  • Measure and evaluate campaign delivery to identify areas for improvement.
  • Use data analysis tools to record, interpret and analyse customer or campaign data.

Training schedule

  • Attendance at Truro & Penwith College one day every two weeks (term time only)
  • Regular internal training and support

More training information

Inclusive employer and are supportive of all ways of learning and working and happy to discuss additional needs and arrangements required for the role

Requirements

Essential qualifications

GCSE in:

  • English (grade Maths 4 - 9)
  • Maths (grade Maths 4 - 9)

Share if you have other relevant qualifications and industry experience. The apprenticeship can be adjusted to reflect what you already know.

Skills

  • Communication skills
  • IT skills
  • Attention to detail
  • Organisation skills
  • Customer care skills
  • Problem solving skills
  • Presentation skills
  • Logical
  • Team working
  • Creative
  • Initiative
  • Non judgemental
  • Patience

Other requirements

Driving Licence & car (not essential but likely required for office, home and college transportation)

About this employer

Formula Recruitment is a technology recruitment consultancy, partnering with tech companies — from ambitious start-ups to established enterprises. We specialise in sourcing top talent across engineering, product, design, sustainability, data, and AI, helping shape the future of technology.

https://www.formularecruitment.co.uk/ (opens in new tab)

Disability Confident

Disability Confident

A fair proportion of interviews for this apprenticeship will be offered to applicants with a disability or long-term health condition. This includes non-visible disabilities and conditions.

You can choose to be considered for an interview under the Disability Confident scheme. You’ll need to meet the essential requirements to be considered for an interview.

After this apprenticeship

  • If you're passionate about social media, email marketing, design, video production, and the tech industry- this could be the perfect launchpad for your career

Ask a question

The contact for this apprenticeship is:

TRURO AND PENWITH COLLEGE

Tammy McDermott

tammym@truro-penwith.ac.uk

01872 305025

The reference code for this apprenticeship is VAC1000335332.

Apply now

Closes on Friday 5 September 2025

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