Digital Marketing Apprentice

THE BRIGSHAW LEARNING PARTNERSHIP

Castleford (WF10 2HR)

Closes on Sunday 31 August 2025

Posted on 24 July 2025

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Summary

We are looking to employ a Digital Marketing Apprentice to be responsible for defining, designing, building & implementing digital campaigns across a variety of online & social media platforms to drive people acquisition, engagement and retention and support the delivery of trust communications, online and written media and events.

Wage

£14,526.20 for your first year, then could increase depending on your age

National Minimum Wage rate for apprentices

Check minimum wage rates (opens in new tab)

Training course
Multi-channel marketer (level 3)
Hours
Monday to Friday, term time only, 32.50 hours on the job. Working hours TBC

37 hours a week

Start date

Monday 6 October 2025

Duration

1 year 6 months

Positions available

1

Work

Most of your apprenticeship is spent working. You’ll learn on the job by getting hands-on experience.

What you'll do at work

  • Plan, create and optimise marketing and advertising campaigns, including landing page and keyword
    performance, content quality, audience groups, conversion optimisation and technical set-up
  • Monitor and test digital marketing and advertising campaigns for performance
  • Create and write high quality engaging copy content for blogs, social media and websites that is purposeful, useful for users and meets search engine criteria
  • Plan and execute photography and videography shoots
  • Manage social media scheduling and improve online presence
  • Evaluate and report on work actioned, page feeds and activity showing evidence of results
  • Support website content updates
  • Carry out comprehensive research through Google etc. and undertake keyword research
  • Attend meetings and present campaign results
  • Respond to messages and queries through social media platforms
  • Respond to comments on social media and blog platforms
  • Keep up to date with the latest marketing trends
  • Have the ability to complete the Level 3 Multi-channel Marketer Apprenticeship and Functional Skills
  • Have a flexible approach to work as it may be necessary to attend meetings and events outside normal working hours

Where you'll work

Brigshaw Learning Partnership
Brigshaw Lane
Castleford
WF10 2HR

Training

Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.

Training provider

STRAIGHT A TRAINING LIMITED

Training course

Multi-channel marketer (level 3)

Understanding apprenticeship levels (opens in new tab)

What you'll learn

Course contents
  • Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
  • Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
  • Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
  • Use research/survey software to gather audience insight and/or evaluation to support the project.
  • Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
  • Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
  • Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
  • Use software to design and create marketing assets to meet the technical specification.
  • Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
  • Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
  • Use a website content management system to publish text, images, and video/animated content.
  • Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
  • Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
  • Identify and use data and technologies to achieve marketing objectives.
  • Monitor and amend campaigns to meet budget requirements including time and monetary costs.
  • Review campaigns regularly to ensure effectiveness, to optimise the results.
  • Measure and evaluate campaign delivery to identify areas for improvement.
  • Use data analysis tools to record, interpret and analyse customer or campaign data.
  • Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
  • Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
  • Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
  • Use research/survey software to gather audience insight and/or evaluation to support the project.
  • Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
  • Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
  • Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
  • Use software to design and create marketing assets to meet the technical specification.
  • Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
  • Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
  • Use a website content management system to publish text, images, and video/animated content.
  • Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
  • Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
  • Identify and use data and technologies to achieve marketing objectives.
  • Monitor and amend campaigns to meet budget requirements including time and monetary costs.
  • Review campaigns regularly to ensure effectiveness, to optimise the results.
  • Measure and evaluate campaign delivery to identify areas for improvement.
  • Use data analysis tools to record, interpret and analyse customer or campaign data.

Training schedule

Multi-channel Marketer Level 3.

An apprenticeship includes regular training with a college or other training organisation. At least 20% of your working hours will be spent training or studying.

  • The training will take place at one of our schools
  • There will be off the job time allocated to allow you to complete coursework

Requirements

Share if you have other relevant qualifications and industry experience. The apprenticeship can be adjusted to reflect what you already know.

Skills

  • Communication skills
  • IT skills
  • Attention to detail
  • Organisation skills
  • Customer care skills
  • Problem solving skills
  • Presentation skills
  • Administrative skills
  • Team working
  • Creative
  • Initiative

About this employer

We are one team with one goal, committed to our vision to provide a transformative education from 2-18. We serve 3000 children and young people. Approximately 1600 children aged 3-11 attend our six primary schools, spread across the villages that make up our locality. The majority of our primary pupils attend our secondary phase, Brigshaw High school. This presents a unique opportunity for us to cohere a powerful cradle to career journey for our children and communities. Our schools are: Allerton Bywater – 433 pupils serving the village of Allerton Bywater Brigshaw High School – 1400 pupils Kippax Ash Tree – 341 pupils serving the central part of the village of Kippax Kippax Greenfield – 164 pupils serving the western side of Kippax Kippax North – 244 pupils serving the northern side of Kippax Methley – 427 pupils serving the village of Methley Swillington – 178 pupils serving Swillington village

https://www.brigshawlearningpartnership.com/ (opens in new tab)

After this apprenticeship

Potential permanent marketing role within our Trust.

Ask a question

The contact for this apprenticeship is:

THE BRIGSHAW LEARNING PARTNERSHIP

THE BRIGSHAW LEARNING PARTNERSHIP

hr@brigshawtrust.com

The reference code for this apprenticeship is VAC1000333619.

Apply now

Closes on Sunday 31 August 2025

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