Public Health Marketing Apprentice

Halton Borough Council

Runcorn (WA7 5TD)

Closes in 13 days (Friday 1 August 2025)

Posted on 18 July 2025

Print

Contents

Summary

In this exciting new role you will work primarily supporting the Public Health directorate and specifically the Health Improvement Team in communicating its key messages and priorities, consistently and effectively across a variety of different channels.

Wage

£18,592.50 a year

Check minimum wage rates (opens in new tab)

Training course
Multi-channel marketer (level 3)
Hours
Monday- Friday Hours can vary but will typically form the usual 9am- 5pm

37 hours a week

Start date

Monday 1 September 2025

Duration

1 year 5 months

Positions available

1

Work

Most of your apprenticeship is spent working. You’ll learn on the job by getting hands-on experience.

What you'll do at work

Where you'll work

Town Hall
Heath Road
Runcorn
WA7 5TD

Training

Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.

Training provider

JGA LIMITED

Training course

Multi-channel marketer (level 3)

Understanding apprenticeship levels (opens in new tab)

What you'll learn

Course contents
  • Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
  • Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
  • Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
  • Use research/survey software to gather audience insight and/or evaluation to support the project.
  • Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
  • Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
  • Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
  • Use software to design and create marketing assets to meet the technical specification.
  • Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
  • Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
  • Use a website content management system to publish text, images, and video/animated content.
  • Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
  • Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
  • Identify and use data and technologies to achieve marketing objectives.
  • Monitor and amend campaigns to meet budget requirements including time and monetary costs.
  • Review campaigns regularly to ensure effectiveness, to optimise the results.
  • Measure and evaluate campaign delivery to identify areas for improvement.
  • Use data analysis tools to record, interpret and analyse customer or campaign data.
  • Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
  • Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
  • Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
  • Use research/survey software to gather audience insight and/or evaluation to support the project.
  • Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
  • Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
  • Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
  • Use software to design and create marketing assets to meet the technical specification.
  • Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
  • Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
  • Use a website content management system to publish text, images, and video/animated content.
  • Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
  • Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
  • Identify and use data and technologies to achieve marketing objectives.
  • Monitor and amend campaigns to meet budget requirements including time and monetary costs.
  • Review campaigns regularly to ensure effectiveness, to optimise the results.
  • Measure and evaluate campaign delivery to identify areas for improvement.
  • Use data analysis tools to record, interpret and analyse customer or campaign data.

Training schedule

This training schedule has not been finalised. Check with this employer if you’ll need to travel to a college or training location for this apprenticeship.

Requirements

Share if you have other relevant qualifications and industry experience. The apprenticeship can be adjusted to reflect what you already know.

Skills

About this employer

Halton Borough Council is the local authority responsible for the borough of Halton, a unitary authority in Cheshire, England. All our colleagues at Halton have made a positive commitment to delivering great outcomes for our communities. Whoever joins us will share that passion for outstanding service, and strongly align with the values which define our workplace culture; Working Together – building fantastic relationships with colleagues and customers. Continuous Improvement – Keeping great service delivery at the heart of everything we do. Personal Growth – Learning, growing and developing ourselves. Accountability – doing what we say we are going to do. Inspiring Leadership – positive roles models and leading by example.

https://haltoncouncilcareers.co.uk/ (opens in new tab)

Company benefits

Generous annual leave entitlement, starting at 34 days per year (inc. bank holidays), flexible/hybrid working arrangements available, discounted shopping, gym membership, wellbeing hub, etc, as well as membership to salary-linked pension scheme.

Disability Confident

Disability Confident

A fair proportion of interviews for this apprenticeship will be offered to applicants with a disability or long-term health condition. This includes non-visible disabilities and conditions.

You can choose to be considered for an interview under the Disability Confident scheme. You’ll need to meet the essential requirements to be considered for an interview.

After this apprenticeship

Ask a question

The contact for this apprenticeship is:

Halton Borough Council

Matt Hancock

Matt.Hancock@halton.gov.uk

01515 117577

The reference code for this apprenticeship is VAC1000332603.

Apply now

Closes in 13 days (Friday 1 August 2025)

Sign in with your GOV.UK One Login to apply.

After signing in, you’ll apply for this apprenticeship on the company's website.