Product Marketing Apprentice

Summary

You will be responsible for taking the lead in the creation and listing of multiple products and categories across the business units, sourcing product information from various areas importing new product codes into our system, and completing the various merchandising steps needed to list products across our websites and marketplace channels.

Wage

£16,000 a year

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Training course

Multi-channel marketer (level 3)

Hours

Days and shifts to be confirmed.

37 hours 30 minutes a week

Start date

Wednesday 30 July 2025

Duration

1 year 6 months

Positions available

3

Work

Most of your apprenticeship is spent working. You’ll learn on the job by getting hands-on experience.

What you'll do at work

Create, import and update product data (including new product codes, product titles, attributes, images and copy) within our system.
Basic image editing, background removal and resizing to meet channel requirements.
Demonstrate copy writing skills and utilise AI tools to create custom product descriptions.
Accurately follow category set-up guides to ensure products are set up right first time.
Manage relationships with the internal team, manufacturers and suppliers to retrieve additional content or marketing materials when required.
Communicate updates and flag potential issues with key stakeholders internally and externally.

Where you'll work

Unit A Trident Business Park
Leeds Road
Huddersfield
West Yorkshire
HD2 1UA

Training

Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.

College or training organisation

QA LIMITED

Your training course

Multi-channel marketer (level 3)

Understanding apprenticeship levels (opens in new tab)

What you'll learn

Course contents

Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
Use research/survey software to gather audience insight and/or evaluation to support the project.
Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
Use software to design and create marketing assets to meet the technical specification.
Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
Use a website content management system to publish text, images, and video/animated content.
Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
Identify and use data and technologies to achieve marketing objectives.
Monitor and amend campaigns to meet budget requirements including time and monetary costs.
Review campaigns regularly to ensure effectiveness, to optimise the results.
Measure and evaluate campaign delivery to identify areas for improvement.
Use data analysis tools to record, interpret and analyse customer or campaign data.
Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
Use research/survey software to gather audience insight and/or evaluation to support the project.
Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
Use software to design and create marketing assets to meet the technical specification.
Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
Use a website content management system to publish text, images, and video/animated content.
Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
Identify and use data and technologies to achieve marketing objectives.
Monitor and amend campaigns to meet budget requirements including time and monetary costs.
Review campaigns regularly to ensure effectiveness, to optimise the results.
Measure and evaluate campaign delivery to identify areas for improvement.
Use data analysis tools to record, interpret and analyse customer or campaign data.

Your training plan

QA’s Multi-Channel Marketer Level 3 apprenticeship provides a solid foundation of practical skills integral to becoming competent in fast-paced marketing roles.

It is widely accepted that we are facing a severe crisis when it comes to the gap between digital skills needed by employers and available talent. QA designed our workplace learning programmes to help organisations and individuals build in-demand marketing capabilities across channels, both by finding and developing new talent and through the upskilling of existing teams.

QA’s Multi-Channel Marketer Level 3 apprenticeship programme enables the apprentice to:

Learn the necessary skills to enhance business performance in the marketplace.
Develop knowledge, skills and behaviours aligned to the Mutli-Channel Marketer apprenticeship standard, being able to apply them in context.

Gain the following qualifications upon successful completion of the programme:

Level 3 Multi-Channel Marketer apprenticeship standard.

Tools and technologies learned:

Apprentices will learn to use Google Analytics, SurveyMonkey, WordPress, Hootsuite, Mailchimp, Canva, Powtoon, Moz, W3Schools, JDoodle and all the major social media networks.

Requirements

Essential qualifications

GCSE in:

3 of any subject (grade 4+ (A* - C))
Maths & English (grade 3+ (D or above))

Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.

Skills

Communication skills
IT skills
Organisation skills
Team working

Other requirements

About QA: Our apprenticeships are the perfect way to gain new skills, earn while you learn, and launch yourself into an exciting future. With over 30,000 successful apprenticeship graduates, we're a top 50 training provider, dedicated to helping you succeed. Interested? Apply now!

About this company

Join a fast-growing UK eCommerce leader! Buy It Direct is a leading UK-based eCommerce retailer with a global outlook. We're offering exciting opportunities to join one of our dynamic teams – either in our lifestyle division or in our industry-leading Appliances Direct team. Whether you're passionate about shaping modern living through stylish interiors or driving innovation in home appliances, you'll be part of a team that doesn't just follow trends – we set them. We're looking for ambitious, forward-thinking individuals who are ready to push boundaries and help create something exceptional.

Company benefits

Laptop. Free parking. 28 days holiday. Free tea and coffee. Smart casual dress code.

After this apprenticeship

The chance of permanent position at the end of the apprenticeship. 90% of QA apprentices secure permanent employment after completing: this is 20% higher than the national average.

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