Content Apprenticeship

Summary

MCM is a leading digital agency with over 27 years of experience helping brands connect with the right audiences through tailored, data-driven content. As a Content Creator Apprentice, you will support the Creative Studio team in developing engaging visual and video content across various social platforms.

Wage

£17,000 a year

Check minimum wage rates (opens in new tab)

Training course

Content creator (level 3)

Hours

Hours: 40 hours per week. Monday – Friday. Times to be confirmed.

40 hours a week

Start date

Tuesday 8 July 2025

Duration

1 year 3 months

Positions available

1

Work

Most of your apprenticeship is spent working. You’ll learn on the job by getting hands-on experience.

What you'll do at work

Assist in creating short-form video and graphic design content for digital campaigns
Support the full content production process, from planning and filming to editing and publishing
Contribute creative ideas for cross-platform content (Instagram, TikTok, YouTube, LinkedIn, etc.)
Collaborate with the Creative Producer and marketing teams to align content with campaign goals
Ensure brand consistency and platform optimisation using social media insights and analytics
Stay up to date with industry trends, platform updates, and best practices
Take part in project development and provide creative support across multiple campaigns
Implement feedback from team leads to refine content and improve future outputs

Where you'll work

Suite 1, The Concourse
Waterloo Station
London
SE1 7LY

Training

Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.

College or training organisation

BALTIC TRAINING SERVICES LIMITED

Your training course

Content creator (level 3)

Understanding apprenticeship levels (opens in new tab)

What you'll learn

Course contents

Interpret the aims of the brief.
Research ideas and concepts to meet the brief.
Evaluate brand requirements and brand guidelines.
Prepare a mood board or other visual aid for the content to be created.
Present ideas, pitches and proposals for creative content to be further developed.
Storyboard and outline script their ideas for content to be developed.
Interpret data, consider its integrity and use it to inform content.
Develop accessible written content for different platforms and devices.
Apply best practice and inclusive language when creating content.
Write and edit copy or scripts for use on different channels and platforms.
Create or capture visuals and audio using standard packages and equipment.
Source, obtain and prepare media assets for use; using industry standard packages to adapt and edit content.
Use industry standard tools and content management systems to organise, structure and label content effectively, methodically and securely enabling efficient search and retrieval.
Identify and recommend the platform/s or channel/s to use for the media campaign.
Develop and maintain effective working relationships with clients, colleagues and suppliers, establishing and using professional contacts.
Engage and respond with audiences through social media, adapting content to respond to evolving circumstances.
Monitor user experience to ensure content is focused on maximising engagement.
Analyse the differences between audiences using audience segmentation techniques and data.
Use lessons learned to evaluate the success of the content and identify areas for improvement for future campaigns.
Use continuing professional development planning to support own current and future training and development needs.
Operate effectively within the production workflow to meet production timelines.
Interpret the aims of the brief.
Research ideas and concepts to meet the brief.
Evaluate brand requirements and brand guidelines.
Prepare a mood board or other visual aid for the content to be created.
Present ideas, pitches and proposals for creative content to be further developed.
Storyboard and outline script their ideas for content to be developed.
Interpret data, consider its integrity and use it to inform content.
Develop accessible written content for different platforms and devices.
Apply best practice and inclusive language when creating content.
Write and edit copy or scripts for use on different channels and platforms.
Create or capture visuals and audio using standard packages and equipment.
Source, obtain and prepare media assets for use; using industry standard packages to adapt and edit content.
Use industry standard tools and content management systems to organise, structure and label content effectively, methodically and securely enabling efficient search and retrieval.
Identify and recommend the platform/s or channel/s to use for the media campaign.
Develop and maintain effective working relationships with clients, colleagues and suppliers, establishing and using professional contacts.
Engage and respond with audiences through social media, adapting content to respond to evolving circumstances.
Monitor user experience to ensure content is focused on maximising engagement.
Analyse the differences between audiences using audience segmentation techniques and data.
Use lessons learned to evaluate the success of the content and identify areas for improvement for future campaigns.
Use continuing professional development planning to support own current and future training and development needs.
Operate effectively within the production workflow to meet production timelines.

Your training plan

On an online platform with qualified trainers.

Requirements

Essential qualifications

GCSE in:

English (grade C/4)
Maths (grade C/5)

Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.

Skills

Attention to detail
Presentation skills
Team working
Creative
Initiative

About this company

CM goes further to reach the right customers for its clients. For over 27 years, brands have trusted MCM to grow leads and sales by getting them in front of customers who really want what they’ve got to offer, with content that is matched to their real desires.

After this apprenticeship

Potential for a full-time job role upon completion.

Ask a question

The contact for this apprenticeship is:

BALTIC TRAINING SERVICES LIMITED

Lucy Oliphant

lucy.oliphant@balticapprenticeships.com

The reference code for this apprenticeship is VAC1000326979.

Apply now

Closes in 18 days (Monday 7 July 2025)

When you apply, you’ll be asked to sign in with a GOV.UK One Login. You can create one at the same time as applying for this apprenticeship.

After signing in, you’ll apply for this apprenticeship on the company's website.

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