Marketing & Content Apprentice

Summary

This is an exciting opportunity to work within a creative, forward-thinking environment where innovation, teamwork, and adaptability are key. As part of our team, you will play an important role in creating, editing, and managing engaging content to connect with our growing community of craft enthusiasts.

Wage

£16,000 a year

Check minimum wage rates (opens in new tab)

Training course

Multi-channel marketer (level 3)

Hours

Monday – Thursday 9 am-5 pm Fridays 8 am-4 pm.

40 hours a week

Start date

Monday 19 May 2025

Duration

1 year 6 months

Positions available

2

Work

Most of your apprenticeship is spent working. You’ll learn on the job by getting hands-on experience.

What you'll do at work

Aid in the filming and production of monthly club classes
Clip live shows to create promotional product videos
Follow the social content schedule and collaborate with the creative team to produce engaging videos
Edit video content to ensure it is ready for prompt scheduling across multiple platforms
Capture high-quality photography and video at on-site events, workshops, and classes
Film and produce ongoing behind-the-scenes content to build a strong connection between the team and our audience
Download and upload repeat shows as needed
Provide support to the wider marketing team with various tasks as needed

Where you'll work

UNIT 1C
WINGFIELD COURT
CLAY CROSS
CHESTERFIELD
S45 9JA

Training

Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.

College or training organisation

ALTHAUS DIGITAL LIMITED

Your training course

Multi-channel marketer (level 3)

Understanding apprenticeship levels (opens in new tab)

What you'll learn

Course contents

Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
Use research/survey software to gather audience insight and/or evaluation to support the project.
Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
Use software to design and create marketing assets to meet the technical specification.
Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
Use a website content management system to publish text, images, and video/animated content.
Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
Identify and use data and technologies to achieve marketing objectives.
Monitor and amend campaigns to meet budget requirements including time and monetary costs.
Review campaigns regularly to ensure effectiveness, to optimise the results.
Measure and evaluate campaign delivery to identify areas for improvement.
Use data analysis tools to record, interpret and analyse customer or campaign data.
Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
Use research/survey software to gather audience insight and/or evaluation to support the project.
Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
Use software to design and create marketing assets to meet the technical specification.
Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
Use a website content management system to publish text, images, and video/animated content.
Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
Identify and use data and technologies to achieve marketing objectives.
Monitor and amend campaigns to meet budget requirements including time and monetary costs.
Review campaigns regularly to ensure effectiveness, to optimise the results.
Measure and evaluate campaign delivery to identify areas for improvement.
Use data analysis tools to record, interpret and analyse customer or campaign data.

Your training plan

This course will consist of 80% practical work, 20% completing the course.

The course will be delivered over a remote Zoom call.

Requirements

Essential qualifications

GCSE in:

English (grade 4/C)
Maths (grade 4/C)

Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.

Skills

Communication skills
Organisation skills
Problem solving skills
Presentation skills
Administrative skills
Analytical skills
Logical
Team working
Creative
Initiative

About this company

Highlight Crafts is a family owned craft company located in the heart of England. Our products are designed in the UK and produced to the highest of standards. We have a fabulous variety of brands to cover a multitude of crafty techniques.

https://highlightcrafts.com/ (opens in new tab)

After this apprenticeship

Full time position within a friendly team
Enhanced benefits with Westpoint Health
Potential to expand role

Ask a question

The contact for this apprenticeship is:

ALTHAUS DIGITAL LIMITED

Tasha Wright

talent@althausdigital.co.uk

The reference code for this apprenticeship is VAC1000318654.

Apply now

Closes in 12 days (Friday 16 May 2025 at 11:59pm)

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