Junior Digital PR Assistant apprentice

Summary

Our company is seeking a motivated student or recent graduate to join our team as a Junior Digital PR Assistant. This role is designed to support our business in enhancing digital marketing capabilities, entering new profitable markets, and expanding our service offerings through innovative strategies and advanced technologies.

Wage

£14,918.80 for your first year, then could increase depending on your age

National Minimum Wage rate for apprentices

Check minimum wage rates (opens in new tab)

Training course

Multi-channel marketer (level 3)

Hours

Monday to Friday, 9.00am to 5.00pm.

37 hours 30 minutes a week

Start date

Thursday 5 June 2025

Duration

1 year 6 months

Positions available

1

Work

Most of your apprenticeship is spent working. You’ll learn on the job by getting hands-on experience.

What you’ll do at work

Key responsibilities:

Adopting New Technologies and Processes in Digital Marketing:
○ Conduct research and analysis to identify the latest technologies and best practices in Digital PR and outreach.
○ Assist in integrating AI-driven analytics tools, advanced SEO software, and automated outreach platforms into our marketing processes.
○ Develop and execute innovative digital outreach strategies to optimise campaign performance and enhance brand visibility.
Enabling Entry into New Markets:
○ Conduct market research to identify opportunities in paid media and published media markets.
○ Develop strategies for market entry, including competitive analysis and targeting potential clients.
○ Assist in the execution of marketing campaigns tailored to these new markets to drive business growth and competitiveness.
Adopting New Services Related to Digital PR and Digital Media:
○ Identify and analyse new service opportunities within the Digital PR and digital media landscape.
○ Collaborate with the team to develop and promote new service models and offerings.
Assist in marketing and promoting these new services to existing and potential clients.

Skills and qualifications:

Strong interest in digital marketing, Digital PR, and media services.
Some knowledge and awareness of AI-driven analytics tools, SEO software, and automated outreach platforms is a plus.
Some experience demonstrating research, analytical, and communication skills.
Ability to work collaboratively in a team environment and manage multiple tasks.

The successful candidate will demonstrate:

Strong communication skills.
Strong attention to detail.
Initiative when faced with challenges and flexibility in approach.
Can work well independently and as part of a team.

Essential skills / knowledge:

Experience with Microsoft Word / Google Sheets.
Experience with Microsoft Excel / Google Sheets.

It would be great if you also have experience in (but not essential!):

A basic understanding of digital marketing (mainly Search Engine Optimisation, Email Marketing and Social Media Marketing).
Experience of using social media channels for brands/businesses.

Where you’ll work

The Quadrant
Nuart Road, Beeston
Nottingham
NG9 2NH

Training

Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.

College or training organisation

JUST IT TRAINING LIMITED

Your training course

Multi-channel marketer (level 3)

Equal to A level

Course contents

Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
Use research/survey software to gather audience insight and/or evaluation to support the project.
Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
Use software to design and create marketing assets to meet the technical specification.
Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
Use a website content management system to publish text, images, and video/animated content.
Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
Identify and use data and technologies to achieve marketing objectives.
Monitor and amend campaigns to meet budget requirements including time and monetary costs.
Review campaigns regularly to ensure effectiveness, to optimise the results.
Measure and evaluate campaign delivery to identify areas for improvement.
Use data analysis tools to record, interpret and analyse customer or campaign data.
Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
Use research/survey software to gather audience insight and/or evaluation to support the project.
Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
Use software to design and create marketing assets to meet the technical specification.
Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
Use a website content management system to publish text, images, and video/animated content.
Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
Identify and use data and technologies to achieve marketing objectives.
Monitor and amend campaigns to meet budget requirements including time and monetary costs.
Review campaigns regularly to ensure effectiveness, to optimise the results.
Measure and evaluate campaign delivery to identify areas for improvement.
Use data analysis tools to record, interpret and analyse customer or campaign data.

Your training plan

Multi-Channel Marketer Level 3 Apprenticeship Standard:

You will receive full training and support from the Just IT Apprenticeship team to increase your skills.
Your training will include gaining an internationally recognised level 3 qualification.

Requirements

Essential qualifications

GCSE in:

English (grade 4/C and above)
Math (grade 4/C and above)

Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.

Skills

Communication skills
IT skills
Attention to detail
Organisation skills
Customer care skills
Problem solving skills
Presentation skills
Administrative skills
Number skills
Analytical skills
Logical
Team working
Creative
Initiative
Patience

About this company

Digital Marketing Specialists for independent businesses and startups We provide independent businesses with accessible, flexible, and personalised digital marketing solutions. Whether you need a short-term fix, some added expertise for your internal team, or a completely outsourced marketing department, we’re here to support you.

https://axonpoint.co.uk/ (opens in new tab)

After this apprenticeship

Potential full time position for the right candidate.

Ask a question

The contact for this apprenticeship is: